Book ReviewsSurgeons with decades of experience fought against a two-minute checklist that cut surgical deaths. Their resistance reveals something bigger: why capable people refuse the simplest fixes, and why that matters in almost every field where complex work gets done.
Book ReviewsWe're all excellent planners and terrible doers, and it's almost never because we lack information. Marshall Goldsmith's *Triggers* pinpoints what actually stops us: the environment we're in when we try to execute, and the gap between the rested person who…
Book ReviewsMost people think ideas are the hard part. Belsky spent six years watching creative teams and found the opposite: everyone has ideas, almost nobody finishes them, and the gap has nothing to do with talent. He built a system to…
Book ReviewsRoger Enrico wrote this book in a fury, getting it to print before anyone else could tell the story of how Pepsi put Coca-Cola on its heels and then watched the company blink. The speed matters because a book written…
Authority Through AuthorshipCommon questions about ghostwriting a business or executive book: timeline, cost, how much of your time it takes, who owns the rights, and what a finished book does for an executive's standing.
Business BooksI started in 2003 when eBay was still a digital garage sale, and made twenty-five thousand dollars in a year clearing out my own closets. That eBay is gone, so the 2015 book needed rewriting.
Business BooksNobody warned me that becoming a manager would feel like being handed the keys to a spaceship and told to fly it while already in orbit. I first became one in 1981.
Business BooksOne day you are a professional with a title and a paycheck. The next you are unemployed. This book will not tell you it is an opportunity for growth.
Business BooksThere was a time when the hardest ethical question in an office was whether you could reheat fish in the microwave. The principles did not change. The situations got strange.
Business BooksThis started as a money problem. The turning point was treating income generation as a science experiment instead of following it like a religion.
Authority Through AuthorshipThe reader who matters most picks it up in six years, knows nothing about you, and arrived because they were looking for exactly what it covers.
Authority Through AuthorshipA good post reaches more people in a day than most business books reach in a year. The comparison is fair on reach and wrong on everything else.
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