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Why Rotten Tomatoes Sucks: The Score Does Not Mean What You ThinkWhy Amazon KDP Sucks: They Terminated My Account OvernightIngramSpark: How I Publish Now and WhyWhy Fiverr Sucks for Ghostwriting: The Buyer’s SideWhy eBay Sucks Now: A Seller’s Numbers and a Buyer’s WarningThe Ghost Story TraditionThe Gothic TraditionThe Christmas Ghost Story TraditionBooks to Give a WriterResurrection as a Narrative StructureThe Beach Read ArgumentWhy It’s a Wonderful Life Failed on ReleaseWhat to Read in SpringWhat to Read in SummerWhat to Read in OctoberHow Warner Bros. Dismantled a $17 Billion Cartoon EmpireThe Imaginary Scarcity TrapThe Graph That Goes Vertical Is Usually Somebody Else’sSubstack Is Not Collapsing. The Promise Was.The Disasters That Happen to Ordinary PeopleToba: The Winter That Almost Ended UsJay Stifflemire: Nothing Ever Gets Written DownGeorgie-Ann Getton: I Forgot I Had Free WillAI Detection Cannot Be Evidence, and Publishing Is Using It That WayAI Consciousness Left Philosophy and Entered the LaboratoryThe Office Block Where the Bedrooms AreBlack Tuesday: The Web Ring War Nobody Outside It NoticedThe Web Got Fenced: What AI Search Costs Small SitesWhat the AI Visibility Industry Sells, and What the Evidence SaysBlack Tuesday: The Original ring-master.net Page, 2000Behind the Book: Peacekeeper, The Dissolution WarsBehind the Book: Publish Your BookBehind the Book: Real World SurvivalBehind the Book: ReincarnationBehind the Book: Sell Your BooksBehind the Book: Selling on eBayBehind the Book: Show Don’t TellBehind the Book: Street-Smart Management WisdomBehind the Book: Stuck in the MiddleBehind the Book: The ADHD MarketerBehind the Book: Suddenly UnemployedBehind the Book: The Blonde With a Violin TattooBehind the Book: The Blog-to-Book BlueprintBehind the Book: The Day Your Website DiedBehind the Book: The Death of ThinkingBehind the Book: The Emasculation of AmericaBehind the Book: The Ethical WorkplaceBehind the Book: The Ghostwriting AdvantageBehind the Book: The Gig EconomyBehind the Book: The Villainization of America

Articles

Working notes from a professional ghostwriter — on the craft of writing, the business of publishing, the psychology of authors, and the changing landscape of books in the AI era.

What You'll Find Here

These articles come out of 113+ books authored and 54+ ghostwritten. They cover what's actually working in publishing right now, what isn't, how AI is changing the work for both writers and readers, what executives and founders get wrong when they try to write their own book, and what they get right when they bring in help.

No SEO listicles. No content-marketer fluff. Just observations from inside the work — written for people who care about books and the craft behind them.

A laptop screen displaying the IngramSpark publishing platform interface with an open book project and cover design toolsPublishing

IngramSpark: How I Publish Now and Why

September 9, 2026

IngramSpark does hardcover, reaches the catalog libraries and bookstores order from, lets you set your own margin over a printing base price, and since BookBuilder arrived you no longer have to produce a wraparound cover PDF yourself. It pairs with…

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A dimly lit Victorian room with a scholar reading by candlelight, shadows gathering in the corners and doorways behind him.Fiction

The Ghost Story Tradition

September 9, 2026

The English ghost story is one of the few literary forms with a documented inventor, a rulebook, and a measurable decline once writers stopped following it. M.R. James wrote the rules down, read the stories aloud at Christmas, and produced…

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A dark stone castle or manor house with multiple towers and narrow windows, viewed from a distance against a shadowy sky.Fiction

The Gothic Tradition

September 9, 2026

The gothic novel was invented in 1764 by a man who claimed he had found the manuscript in an old chest, was mocked as trash for a century, and has outlived nearly every respectable form that looked down on it.…

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A Victorian-era fireplace scene with people gathered in dim lamplight, one person telling a story while others listenFiction

The Christmas Ghost Story Tradition

September 9, 2026

Telling ghost stories at Christmas was normal Victorian practice and considerably older than that. Dickens did not invent it, he wrote inside it and made it commercial. The custom then died almost completely in America while surviving in Britain, and…

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A silhouette of a figure emerging from darkness into light, symbolizing death and return as a narrative transformation.Fiction

Resurrection as a Narrative Structure

September 9, 2026

The death-and-return is the most reused structure in fiction and the most frequently botched. It works when the death costs something permanent and fails when it is reversed for free. This is what separates a resurrection that lands from one…

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A stack of books with worn spines and dog-eared pages, representing a working writer's personal library. TITLE: Stack ofWriting Craft

Books to Give a Writer

September 9, 2026

There are four books that get given to writers, and anyone who has been writing for more than a year owns all four. This is a guide to what to give instead, organized by what the person is struggling with…

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A person reading a book while sitting in a beach chair under an umbrella, with ocean and sand visible in the background.Writing Craft

The Beach Read Argument

September 9, 2026

Calling a book a beach read is usually a way of praising it while making clear you are not taking it seriously. The assumption underneath is that easy reading means easy writing, and that assumption is exactly backwards.

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