Book MarketingFebruary 8, 2026
If you have ever commented on a blog and gotten a faceless gray silhouette, Gravatar is the fix, a single profile image linked to your email that follows you across thousands of sites automatically. I get asked about it constantly.…
Book MarketingFebruary 8, 2026
What separates a LinkedIn profile that opens doors from one that sits ignored? In this conversation with host Rochel Marie Lawson, I break down the mistakes most professionals make and the practical moves that turn a profile into a branding…
Book MarketingFebruary 8, 2026
Post your best work to 127,000 followers and get 47 likes; a kid filming himself eating cereal upside down to 180 followers pulls 2.3 million views. That is the algorithm working as designed, turning creators into gambling addicts and follower…
Book MarketingFebruary 8, 2026
Goodreads has millions of readers and a troll problem to match, full of fake reviews, extortion scams, and no real support when things go wrong. For most authors the abuse outweighs the exposure. Here is what actually goes wrong on…
Book MarketingFebruary 3, 2026
Most book promotion fails the same way. It starts at launch, it talks to everyone, and it asks for a sale before anyone knows who you are. What works instead, and what that costs in time and money.
SEE » The Elephant in the Room: Marketing Your Books and Services series
Book MarketingJanuary 8, 2026
Income screenshots are the oldest trick in the writing advice business, and they tell you nothing you can act on. What a number would have to include before it meant anything at all.
SEE » The Elephant in the Room: Marketing Your Books and Services series
Book MarketingDecember 8, 2025
A book description is not a summary. Readers do not buy a book to learn what happens, they buy it to feel something. What each genre expects, and the closings that quietly lose the sale.
SEE » The Elephant in the Room: Marketing Your Books and Services series
Book MarketingNovember 7, 2025
26 chapters on how digital platforms exploit human psychology for profit. Attention economy, algorithmic manipulation, AI bias, and what to do about it.
Book MarketingNovember 4, 2025
25 chapters for neurodivergent marketers. ADHD hyperfocus, autistic systems thinking, introvert strategies, frameworks that work with your brain, not against
Book MarketingNovember 3, 2025
Advanced LinkedIn strategies from a Senior LinkedIn Branding Expert. 300+ executive profiles optimized. Crisis management, scam protection, algorithm mastery.
Book MarketingNovember 1, 2025
Turn your blog archive into a published book. Complete system for converting blog content into authority-building books that generate real revenue. Practical,
Book MarketingFebruary 28, 2025
Royce Blake joins Richard Lowe on Leaders and Their Stories for a clinic in persuasion: copywriting as salesmanship in print, why benefits beat features, believing in your product, and how storytelling turns a technical pitch into an approved one.
Professional ghostwriting for executives, founders, coaches, and authors who want to get the book done right. 113+ books authored. 54+ ghostwritten for clients.
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