GhostwritingSeptember 1, 2026
Joe Rockey sent me an episode of the H2H Experiment that takes apart the Golden Rule as leadership advice. The same failure is why most ghostwritten books sound wrong. Voice capture is the Golden Rule turned inside out.
Behind the BookSeptember 1, 2026
I wrote this immediately after finding out I was ADHD, before the autobiography. It came out of a real church I attended and eventually stopped attending. I was baptized there and then simply stopped going, and I never told anybody…
Book MarketingSeptember 1, 2026
A client of mine is promoting his book on LinkedIn, his website, and YouTube. We are still writing it. The launch starts during the writing, and the plan came from a fifteen-minute break in an interview session.
BusinessSeptember 1, 2026
I wrote a book for working consultants. Professor Richard Makadok adopted it at Purdue University's Krannert School of Management. I never aimed it at a classroom. The specific book travels; the general one does not.
BusinessSeptember 1, 2026
Software that keeps customer rules in code has a ceiling, and you find the ceiling at the worst possible time. Software that keeps them in a table has no ceiling at all.
Behind the BookSeptember 1, 2026
Gideon Spilett kept two sets of records on Lincoln Island, one for the New York Herald and one for himself. What he left out of the published account was the whole of Neb, and the reason was that an equal…
Behind the BookSeptember 1, 2026
I wrote this for specific friends who could not work out why relationships kept going wrong. The credential behind it is not on the sales page: eight years photographing performers meant thousands of hours of unguarded conversation with women backstage,…
Artificial IntelligenceSeptember 1, 2026
A new client arrived with 45,000 words she had bought from an AI service. She still hired a ghostwriter, because the tool never supplies the material. The story was in her. The manuscript was around it.
Behind the BookSeptember 1, 2026
I wrote this alongside Gettin Laid, one from each side, to see what the difference looked like on the page instead of in an argument. The distinction turned out sharper than expected: the women learn about each other, and the…
BusinessSeptember 1, 2026
A resume and an interview tell you what someone says they can do. Neither one tells you what they can do. I found that out as a new manager with a vice president title and no interview training, on a…
BusinessSeptember 1, 2026
Focus on LinkedIn sold 15,000 copies in three days, went out of date when LinkedIn changed, and now has a new edition. The right time to write a business book is while you are still doing the work.
BusinessSeptember 1, 2026
At a ghostwriting agency you interview the salesperson. Then a writer you never met gets assigned, sometimes several. The relationship with the person who writes your book ranks second only to the goal.
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