Why Your Book Description Is Not Converting
A book description is not a summary. Readers do not buy a book to learn what happens, they buy it to feel something. What each genre expects, and the closings that quietly lose the sale.
Category: Book Marketing (Page 15)
Book MarketingSins of the Internet: What the Platforms Did to Us
26 chapters on how digital platforms exploit human psychology for profit. Attention economy, algorithmic manipulation, AI bias, and what to do about it.
Book MarketingThe ADHD Marketer: Marketing With the Brain You Have
25 chapters for neurodivergent marketers. ADHD hyperfocus, autistic systems thinking, introvert strategies, frameworks that work with your brain, not against
Book MarketingFocus on LinkedIn: The Complete Professional Playbook
Advanced LinkedIn strategies from a Senior LinkedIn Branding Expert. 300+ executive profiles optimized. Crisis management, scam protection, algorithm mastery.
Book MarketingThe Blog-to-Book Blueprint: Turning an Archive Into a Book That Holds
Turn your blog archive into a published book. Complete system for converting blog content into authority-building books that generate real revenue. Practical,
Book MarketingRoyce Blake: Why Benefits Beat Features in Every Pitch You Make
Royce Blake joins Richard Lowe on Leaders and Their Stories for a clinic in persuasion: copywriting as salesmanship in print, why benefits beat features, believing in your product, and how storytelling turns a technical pitch into an approved one.
Book MarketingAlfredo Zapata: From Mexico City to Bestselling Co-Author and Wellness Coach
Wellness coach Alfredo Zapata joins Author Talks to discuss co-authoring two books, connecting mind and body, and marketing as human connection.
Book MarketingCredibility Through Content: Building a LinkedIn Brand One Post at a Time
Richard Lowe, The Writing King, joined Out of the Blank to talk about ghostwriting, LinkedIn branding, and building credibility through content. The theme
Book MarketingA Snowflake in the Blizzard: Marketing Yourself When 10,000 Books Publish Every Day | The Brian “The Hammer” Jackson Show
The February 8, 2019 Hammer 96.7 BT Radio hour: the complete Focus on LinkedIn case study, the snowflake-in-a-blizzard reality of 10,000 daily releases, hobbyists versus authors with a business, why "write what you know" is terrible advice, content mills and…
Book MarketingProfessionals Get Paid: Rates, Deposits, and Building Your Tribe | The Exceptional Scribble Show, Episode 238
The November 2018 hour on the professional line: turning passion into a scheduled career with a defended writing space, why the author sells and the book follows, book signing realities, the Fiverr goldmine used safely, negotiate-down-never-up pricing, rate floor math,…
Book MarketingBrenda Haire: Save the Buttertubs, a Grandmother’s Story, and a 700-Person Launch Team
Brenda Haire joins Author Talks to discuss Save the Buttertubs, merging a memoir with her grandmother's story, and building a 700-person launch team.
Book MarketingDavid Penny: From Trade-Published Sci-Fi to Indie Historical Mysteries in Retirement
David Penny joins Author Talks to discuss returning to writing in retirement, indie historical mysteries, and cracking Facebook and Amazon ads.