Consultants sell judgment, and nothing proves judgment like a book. These articles cover consulting: building a practice, winning clients, and the publishing strategies that turn a consultant’s expertise into a client magnet.
ConsultingOverconfident, underprepared and completely naive, with my eye on six hundred dollars and no idea I could not do the work until I was in too deep.
SEE » The Authority Gap: 30 Days of Uncomfortable Truths series
Business BooksDiscover how 'How to Manage a Consulting Project' became part of Purdue University’s curriculum.
Career StoryThe September 30, 2019 class session: pivoting clients and billable research, the telemedicine million-dollar lesson, micromanagers and the heart-to-heart Richard once received, money trails and the SEC, the confusion technique, agenda enforcement, feelings-versus-data failure signs, and the consultant who rebuilt…
CareersThe 2018 session of an annual tradition: a business school consulting class taught from Richard's book, with live answers on vetting consultants, telling a CEO he's wrong without saying so, the time-quality-money triangle, the $10 million Trader Joe's lesson, scope…
Career StoryThe September 18, 2017 Skype session: both chairs of the consulting table, the client who paid $10,000 and disappeared, specificity plus negative scope in deliverables, client commitments inside the project definition, billable meeting caps, same-day recaps confirmed by everyone, the…
Career StoryThe November 1, 2016 class session: how consulting found a college coder, training first-time consultants, the enthusiasm-is-not-data warning for entrepreneur clients, one manager per project with rotating roles, division of labor in writing, agenda-enforced meetings, the same-day recap email, project…
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Four short, practical guides on writing, publishing, and selling your book, plus the occasional note when there's something worth your time. No fluff, no daily inbox clutter. Drop your email and they're yours.
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