Book MarketingFebruary 14, 2026
Clients usually know they want a book and have barely thought about how it reaches readers, but that choice decides control, speed, money, and whether the book does its job. Three paths are worth weighing. Here is traditional, self-publishing, and…
GhostwritingFebruary 14, 2026
My clients' books have raised over $30 million in venture capital, landed TEDx stages, and launched businesses, and not one carries my name. That invisibility is the whole point. Most articles about ghostwriting chase celebrity tell-alls and miss it. Here…
GhostwritingFebruary 14, 2026
A professional ghostwriter can turn your expertise into a finished manuscript with your name on the cover, but finding the right one takes effort. Here are 14 questions to ask during your consultation, and what the answers tell you.
Book MarketingFebruary 14, 2026
A well-written book with bad formatting still looks amateur, and readers feel it instantly: the wandering margins, the random fonts, the broken table of contents. Formatting is not the last step you rush; it is part of the product. Here…
GhostwritingFebruary 14, 2026
Ghostwriting is simpler than people assume: you supply the ideas and vision, a professional turns them into a finished book, and your name goes on the cover. That is the whole arrangement. Here is how it works in practice, who…
GhostwritingFebruary 14, 2026
After 54+ books I have fielded every objection to ghostwriting, and most are not real concerns, they are myths that keep qualified people from ever writing the book that could change their career. You lose control. It is only for…
Book MarketingFebruary 13, 2026
My audiobooks outsell every other format combined, not a trend I read somewhere but my actual numbers, which is why I tell every client to plan for audio from day one. ACX is where authors meet narrators and distribute the…
Book MarketingFebruary 13, 2026
Coaching clients almost all open with the same question: how do I get more readers? They want a marketing secret, a better category, more social posts. The real answer is duller and more useful: make the book so good at…
BusinessFebruary 13, 2026
Not everyone needs a ghostwriter, some should write their own book, some should not write one at all, and an honest evaluation that ends in no is still a win. The right call depends on your goals, your real available…
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GhostwritingFebruary 13, 2026
Once a month someone asks me to write them a bestseller, and I have to talk them out of it, which usually sends them to someone else, because nobody wants to hear the goal is wrong from the person they…
Book MarketingFebruary 12, 2026
The platform you choose is not a small decision; it sets your distribution, your royalty rate, your formats, and how much control you keep. Pick wrong and you cap the book's reach before anyone reads a page. Here is what…
GhostwritingFebruary 12, 2026
Across 54+ books, the split is stark: some changed careers, one raised $30 million, one became required university reading, while others, equally well written and full of good information, simply never connect. Quality is not the dividing line. Here is…
Professional ghostwriting for executives, founders, coaches, and authors who want to get the book done right. 113+ books authored. 54+ ghostwritten for clients.
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