Guest appearances and interviews on publishing: self-publishing strategy, book launches, distribution, and what actually happens between finished manuscript and published book.
GhostwritingThe fear nobody names on the first call: spending $40,000 and ending up alone with a Word document. What the engagement covers, what publishing actually involves, and how my clients get to the finish.
GhostwritingUCLA's 2026 Hollywood Diversity Report found that films reflecting the real makeup of the country earn the most, while the industry funded fewer of them in 2025, with people of color and women losing ground as leads, directors, and writers…
Book MarketingMost book-proposal advice assumes a big platform. If you have a small audience but real expertise, the proposal has to carry the weight a platform usually would. Here is exactly what changes, what publishers actually look for from low-platform authors,…
Book ProposalThe writer's fee is the biggest line item in a ghostwritten book, but far from the only one. A real budget folds in editing, design, publishing, and the optional-but-valuable extras, proposal, marketing, audio. Authors who plan only for the fee…
Book MarketingClients usually know they want a book and have barely thought about how it reaches readers, but that choice decides control, speed, money, and whether the book does its job. Three paths are worth weighing. Here is traditional, self-publishing, and…
BusinessNot everyone needs a ghostwriter, some should write their own book, some should not write one at all, and an honest evaluation that ends in no is still a win. The right call depends on your goals, your real available…
SEE » The Authority Gap: 30 Days of Uncomfortable Truths series
Book MarketingThe platform you choose is not a small decision; it sets your distribution, your royalty rate, your formats, and how much control you keep. Pick wrong and you cap the book's reach before anyone reads a page. Here is what…
Best SellerEvery client begins with a vague feeling that there is a book in them somewhere, and no idea what it looks like, and that uncertainty is completely normal. Not one of my 54+ books arrived as a finished concept; each…
Book MarketingFor two decades I ran computer operations at Trader Joe's, came home drained, and had nothing left for the writing I wanted to do. I had the skills and the ideas but not the bandwidth. Making a living from self-publishing…
Book MarketingThe moment you publish, your book is global, Amazon hits a dozen marketplaces, ebooks land instantly, print-on-demand ships worldwide, and yet most authors quietly cap their own reach with avoidable mistakes. Having ghostwritten for clients across six countries, I have…
Book MarketingMost authors picture readers in their own country and stop there, which is thinking far too small. An English book can reach every English-speaking market, and with translation, every market on earth, and the infrastructure has never been more accessible.…
Book ProposalA book proposal is not a summary of your book; it is a business case arguing that the book will sell, the readers are real, and you are the one to write it, the document that lands a traditional deal.…
Professional ghostwriting for executives, founders, coaches, and authors who want to get the book done right. 113+ books authored. 54+ ghostwritten for clients.
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