The two loud versions of AI adoption are both tiresome: the enthusiast name-dropping models and posting prompts, and the refuser turning every conversation into a complaint. The serious version is quiet, using the tool where it helps, ignoring it where…
Whether to disclose AI on your book is a different question from whether using it is dishonest. Disclosure is about communicating with readers, not ethics, and the honest answer is that some uses need no disclosure, some warrant a brief…
Faith leaders face a question other professionals do not: is making money from a book at odds with the mission, and is using a ghostwriter honest? This is a short parable about Pastor Davis, who avoided the book he was…
AI founders face the fastest obsolescence cycle in business: the model you trained two years ago is a curiosity, and the company you started eighteen months ago has been lapped by three competitors and an open-source release. What survives the…
Academics write for journals, defense committees, and tenure files, never the trade reader, so a book that wins in the trade market has to be re-voiced from the ground up, not merely shortened. Here are three before-and-after passages showing exactly…
Functional and integrative medicine fight a legitimacy war they cannot win at the conference table, but can win in the bookstore. Patients failed by mainstream medicine are searching for a credentialed voice they can trust, and a serious book is…
The doomers are wrong because AI already shipped and is not destroying civilization or your career. The hypers are wrong because it does not replace every task or save your business on its own. Both dramatic positions fail the same…
The printing press arrived in the 1440s and by the 1470s the scribes had organized a resistance movement. They were not wrong that their world was ending. They were wrong about what that meant for writing. Six hundred years of…
I have ghostwritten 54+ books, most of them thought leadership books. The ones that attract clients share a structural pattern, and the difference is not writing quality, it is architecture. Here is the structure that produces results.
Coaching clients almost all open with the same question: how do I get more readers? They want a marketing secret, a better category, more social posts. The real answer is duller and more useful: make the book so good at…
The AI-and-writing debate has been loud, emotional, and short on data, until now. A 2025 survey of 1,481 people, including 1,190 working writers, is the first real large-scale look, and it shows who uses AI, who fears it, and why…
The Guides That Get Your Book Written, Published, and Sold
Four short, practical guides on writing, publishing, and selling your book, plus the occasional note when there's something worth your time. No fluff, no daily inbox clutter. Drop your email and they're yours.
We use MailerLite to manage our list and send these emails. Your address is used only to send you what you signed up for. We will not sell it, share it, or use it for anything else, and you can unsubscribe anytime.