Algorithms decide what gets seen, sold, and surfaced, including your writing. These articles cover algorithms: how platform ranking works, what it rewards, and how writers stay visible without writing for machines.
AlgorithmsOnly 17 percent of time on Facebook goes to friends' posts now, by Mark Zuckerberg's own testimony. My reach slid for years and then fell off a cliff everywhere at once. Here's why social media sucks, what fills the feed,…
AlgorithmsOne creator earned $58,697 from five million plays and started selling sponsor slots. Another with 7.85 million subscribers raised four million and bought a building. Both decided the platform was distribution and the business had to live somewhere else.
AlgorithmsA journalist put his real Substack and YouTube numbers on screen and called it a collapse. The platform is fine. What broke is the promise that reader subscriptions could replace a salary, and the arithmetic says it was never going…
AlgorithmsWe saw the warning signs. Facebook was making us depressed, Twitter was making us angry, and we kept using them anyway.
AlgorithmsI used to pull clients straight off LinkedIn, posts with hundreds of views, real comments, real business, and I wrote over 100 profiles, trained by the person who wrote the Dummies book on profile optimization. That was five years ago.…
AlgorithmsIn 1973 they said it of television: the consumer is consumed, you are the product sold to the advertiser. Social media made it truer, because now the algorithm studies you before it sells you. Your feed is not reality; it…
AlgorithmsTikTok is not just dancing teens and recipe hacks; it is a weaponizable influence engine that can radicalize, mobilize, and activate people en masse without their noticing, because it never has to hack your phone, only your feed. The ownership…
AlgorithmsWatched your LinkedIn reach collapse in late 2025? The algorithm shifted, and most advice from 2023 and 2024 now works against you, posting constantly, hashtag-chasing, perfect timing, all dead. Here is what genuinely moves reach in 2026: saves, dwell time,…
AlgorithmsPost your best work to 127,000 followers and get 47 likes; a kid filming himself eating cereal upside down to 180 followers pulls 2.3 million views. That is the algorithm working as designed, turning creators into gambling addicts and follower…
Algorithms26 chapters on how digital platforms exploit human psychology for profit. Attention economy, algorithmic manipulation, AI bias, and what to do about it.
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