Book MarketingFebruary 13, 2026
Your website is the one piece of the internet you actually own, while social platforms change the rules whenever they like. The most powerful way to make that site sell books is a blog that works like a marketing engine,…
SEE » The Elephant in the Room: Marketing Your Books and Services series
Book MarketingFebruary 13, 2026
Most LinkedIn profiles read like resumes wearing a social media costume, full of phrases that describe everyone and distinguish no one. A book changes the math entirely. Here is how to rebuild your profile around your published work so it…
SEE » The Elephant in the Room: Marketing Your Books and Services series
FictionFebruary 13, 2026
Tone is not what you write; it is how the reader feels while reading it. Two writers can report the identical event and leave readers in completely different moods, one amused, one unsettled, with no change to the facts. After…
WritingFebruary 13, 2026
A writing professor once told me, to my face, that I would never be any good. I believed him for decades, and it kept me from writing far longer than I want to admit. The voice never fully shuts up,…
FictionFebruary 13, 2026
The briefcase everyone wants, the formula they would kill for, the MacGuffin drives the plot while barely mattering itself. The characters care intensely; the audience never has to. What matters is the chase and the choices it forces. Hitchcock named…
Artificial IntelligenceFebruary 13, 2026
I use AI daily and tell every client so; it is genuinely useful for research, brainstorming, and structure. What it cannot do is write your book, even though ChatGPT and the rest produce fast, plausible-looking text, and that is precisely…
GhostwritingFebruary 13, 2026
I did not set out to be a writer. I set out to understand my grandfather, and the writing followed, more than forty years and 113+ books ago. The path was never a straight line. Here is the real story…
PoliticsFebruary 13, 2026
Political fiction is really about power, who has it, who wants it, what happens when it shifts, and the best of it never tells you what to think. It puts you inside a system and lets you feel how it…
WritingFebruary 13, 2026
Inspiration does not improve your writing; practice does, and practice needs a system that holds up against deadlines, fatigue, and real life. Most advice treats output as a willpower problem, which is why most advice fails. Consistency is structural. Here…
Critical ThinkingFebruary 13, 2026
In academic writing a logical fallacy is an error to correct. In fiction it is a gift, because flawed reasoning that feels airtight to the character is exactly what drives conflict, dialogue, and plot. This overview opens a series on…
GhostwritingFebruary 13, 2026
You have meant to write the book for years, telling yourself you will get to it when things slow down. They will not, and while you wait, someone who knows less publishes first and takes the authority position that should…
GhostwritingFebruary 13, 2026
Executives usually sense a book would help before they can prove it, and what they want is data to justify the spend. The 2024 ROI study delivers it: a median of $92,500 in revenue tied to ghostwritten business books. Here…
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