Behind the Book: The Day Your Website Died
A client told me he had asked Perplexity for a ghostwriter and my name came back. Then it happened again with a different engine. That is why this book exists.
Answer Engine OptimizationA client told me he had asked Perplexity for a ghostwriter and my name came back. Then it happened again with a different engine. That is why this book exists.
Digital TransformationA specific kind of softness had developed in my own work and in the work of writers and programmers I know. Not laziness. Not incompetence. A softness in the instrument itself.
Character DevelopmentPeople say they are too busy to exercise, too tired to cook, too overwhelmed to read and too stressed to see friends. Then they watch four hours of Netflix. Something does not add up.
Digital TransformationA hard constraint will hand you a solution you would never have picked from a list of options, and the solution is often better than what you would have chosen freely. We had a floor tile buckling under a live…
Disaster RecoveryWhen a vendor has been working on your problem for a week without a theory, that is your signal to bring in somebody else. One firm spent a week on a slowdown that had stopped our business. A second firm…
Business ContinuityA tested system and a proven system are different things, and most companies say covered when they mean tested. I built a disaster recovery site over several years with no budget and no headcount, tested it regularly, and never once…
Digital TransformationIf you cannot fill a technical role, the problem may not be your pay or your posting. I went looking for database administrators in the United States and nobody applied, which surprised me at the time.
Digital TransformationIf you are the person who gets called every time something breaks, the problem is not your availability. The escalation logic lives in your head and nowhere else, so every call has to reach you. Writing that logic down on…
Digital TransformationThe valuable half of an on-call schedule is the part where you are not on it, and that half only exists if the boundary is real.
Digital TransformationModernization gets sold as an opportunity and it almost never arrives as one. It arrives as a bill, when a vendor stops supporting something or a platform can no longer be upgraded.
Digital TransformationEvery platform purchase has a gap between signing and working, and nobody plans for what happens inside it. We bought enterprise middleware during a major migration, and while it was being implemented one of my programmers and his team wrote…
Digital TransformationThe Death of Thinking is the diagnosis and this is the answer, following the same twelve people down the path they did not take. The practices are small, they compound, and they are what I do.
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