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No Time to Die (2021)

TL;DR: No Time to Die (2021) rates 5 out of 10 on the rewatch scale. No Time to Die is the final entry in Daniel Craig’s James Bond tenure and among the most divisive Bond films in the franchise’s sixty-year history. Cary Joji Fukunaga directed.
No Time to Die (2021)
5 / 10

Official trailer

No Time to Die is the final entry in Daniel Craig’s James Bond tenure and among the most divisive Bond films in the franchise’s sixty-year history.

Cary Joji Fukunaga directed. Neal Purvis, Robert Wade, Fukunaga, and Phoebe Waller-Bridge wrote. Craig returns as Bond in his fifth and final appearance. Léa Seydoux returns as Madeleine Swann. Rami Malek plays Lyutsifer Safin. Lashana Lynch plays Nomi, the new 007. Ana de Armas plays Paloma, a Cuban CIA agent.

The plot involves a nanotechnology weapon called Project Heracles, Bond’s return from retirement, the revelation that he’s fathered a child with Madeleine, and his choice to remain on the island to die instead of infect his family.

This film pulls me in two directions. Parts of it look terrific, and Craig still commands every room he walks into, but the script spends its last hour dismantling the character the whole series was built on. A 5 is where those two things cancel each other out.

The film made approximately seven hundred and seventy-four million dollars worldwide on a two hundred and fifty million dollar budget. The pandemic affected theatrical performance. The film was a commercial success below earlier Craig-era Bond returns. The reviews were mixed.

The ending divided the audience permanently. The decision to kill James Bond is the most-discussed franchise decision in decades and the central reason the film appears on the Woke Disasters list.

What Made It a Woke Disaster

The script commits to three structural choices that read together as the franchise pivoting to the late-2010s replacement narrative. The first is Nomi taking the 007 codename. Bond has retired. MI6 has reassigned his number to a younger Black woman who’s positioned as his successor. The film stages multiple sequences in which Bond and Nomi compete and Nomi proves equal to or better than Bond. The framing is that Bond was always replaceable and the institution has now replaced him.

The second is Phoebe Waller-Bridge’s writing pass. The producers hired Waller-Bridge to “modernize” Bond for the post-#MeToo era. The result is a script that systematically depowers the Bond character. The script treats the womanizing as past-tense regret. A love story with one woman across two films replaces the casual sex. The script dials back the dangerous-male-charm engine of the franchise. Bond’s interactions with women are softened, apologetic, and respectful in ways the 1962-2008 Bond wouldn’t have recognized.

The Bond the franchise had built is incompatible with the moral structure the film is operating in.

I don’t need Bond to be a cad in every scene, but a Bond who spends the film apologizing for being Bond is a strange thing to buy a ticket for, and it’s the film’s worst mistake. I think the writers mistook sanding off his edges for growing him up.

The third is the death itself. James Bond dies in his final scene. The film presents the character as definitively dead. The franchise will continue with new casting. The decision is the most-debated creative choice in modern Bond history. The defense is that the Craig era was always treated as a self-contained continuity.

The criticism is that James Bond is a franchise character whose survival is a structural assumption of the property, and that killing him in a Craig-era film doesn’t technically end the property but does establish a precedent that future productions will have to handle. The death is the film’s permanent argument that Bond as the franchise had known him is over.

The death itself leaves me cold, and I think that’s the film’s real failure. Killing Bond should have been devastating. Instead it plays like a thesis statement, and the finale keeps me more aware of the argument than of the man.

For Writers

Killing a franchise’s central character at the end of one performer’s tenure is a creative choice with permanent consequences for the property. The Craig-era Bond death creates precedent that future Bond productions will have to work around. The lesson is that legacy property decisions outlast the film itself. The producers will make the next Bond film in a universe where audiences know James Bond can be killed. The mortality is now part of the franchise regardless of whether later films acknowledge it. Consider the long-term implications of permanent narrative choices.

The Nomi Problem

Lashana Lynch’s Nomi arrives as the new 007. Bond has retired. MI6 has reassigned the codename. The script establishes Nomi as a competent successor.

The character then spends most of the film as Bond’s support instead of as her own protagonist. The structural decision to introduce her as the new 007 and then sideline her in favor of Bond’s return is one of the film’s central inconsistencies.

The script doesn’t commit to either approach. If Nomi is the new 007, she should carry her own arc. If Bond is the lead, the 007-replacement plot is decorative instead of real. The film tries to position Nomi as a passing-of-the-torch character while also keeping Bond as the actual lead. The two functions aren’t fully compatible. The result is a Nomi character who’s underused and a Bond return that’s undercut by the suggestion that he’d already been replaced.

Lashana Lynch deserved better than this. I’d have either given Nomi her own mission or cut the 007 business entirely, because as it stands she’s a headline the script never bothers to write the story for.

For Writers

A successor character introduced to a franchise has to be either fully realized or not introduced. No Time to Die introduces Nomi as Bond’s replacement without giving her the screen time to function as a replacement. The character feels announced instead of developed. The lesson is that legacy-passing structures require the new character to be at least as developed as the departing one. Half-measures produce confusion instead of continuity.

Ana de Armas

The Paloma sequence in Havana is the film’s most successful individual passage. Ana de Armas plays the Cuban CIA agent with specific charisma that raises every scene she’s in. The sequence runs about twenty minutes. The audience could have watched another two hours of Paloma. The character is then gone for the rest of the film. The decision to introduce a performance this strong and dispose of the character so quickly is one of the script’s clearest structural choices that didn’t pay off.

The Paloma material is one of the strongest Bond Girl sequences in decades. The character is competent, funny, and her own person instead of letting her relationship to Bond define her. Paloma flirts with Bond, makes a joke about her short CIA training, then performs at his level through the action sequence. The character is the film’s clearest evidence that the production knew what a strong Bond film could feel like.

That the production then put Paloma down at the airport and moved to the Safin plot is the film’s clearest evidence of its priorities. Losing Paloma is where the film loses me for good. Ana de Armas walks off with twenty minutes of the picture, and I’d have traded a big chunk of Safin’s plot for more of her without blinking.

For Writers

A character who generates strong audience response in a brief appearance is a signal that the script should have used the character more. No Time to Die’s Paloma is the film’s most successful character and is on screen for twenty minutes. The lesson is that audience response is feedback during production as much as after. If a sequence reads as strong in editing, consider whether the rest of the film is using the character at the right level. Strong characters deserve more time.

Craft Note

The Matera pre-credits sequence is the film’s most accomplished individual passage. Spectre operatives ambush Bond and Madeleine at the cliffside hilltop town. The action plays out across narrow stone streets, rooftops, and the iconic Aston Martin DB5 sequence with the rotating headlight machine guns. The sequence runs about twelve minutes and shows that Cary Joji Fukunaga (True Detective season 1, Beasts of No Nation 2015) could direct sustained physical action with specific geographic coherence.

The Matera sequence is the film’s argument that Fukunaga was the right director for the project. The argument works in this passage and intermittently across the rest of the film.

Is No Time to Die worth watching?

5/10. I admire the Matera pre-credits and the Paloma sequence, and I’d rewatch both on their own. The rest is a Bond film arguing with its own hero, sidelining its new 007 and ending on a death the franchise will be stuck with. That’s why it’s dead center at 5: the craft is there, and the choices around it keep dragging it down. Watch it if you’re following the Craig-era continuity. As a standalone Bond film, it sits well behind Casino Royale and Skyfall.

Frequently Asked Questions

Did James Bond really die?
Yes. The character is definitively killed in his final scene. The franchise will continue with new casting.
Is the ending really that divisive?
Yes. The Bond death is the most-debated Bond ending in the franchise’s history.
How is Ana de Armas?
Excellent. The Paloma sequence is the strongest individual passage in the film.
How is Rami Malek as the villain?
The performance is committed. The character is underdeveloped. Safin’s motivation is more announced than showed.
Who is the next Bond?
Not yet cast as of 2026. Eon Productions has been deliberate about the recasting process.
How does No Time to Die compare to other Craig-era Bond films?
Below Casino Royale (2006) and Skyfall (2012). Above Spectre (2015) and Quantum of Solace (2008).
Is No Time to Die worth watching?
If you’ve watched the rest of the Craig-era Bond films, you can’t skip the conclusion. As a standalone film, less essential.

On my film lists

About the Author
Richard Lowe, professional ghostwriter

Richard Lowe is a professional ghostwriter and author with 113+ books authored and 54+ ghostwritten. Before writing full time he spent 33 years in enterprise technology, including 20 years as Director of Computer Operations and Technical Services at Trader Joe's. He writes nonfiction, fiction and memoir, and works with executives and experts on books that build authority.

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Disclaimer

The views and opinions expressed in this blog post are solely those of Richard Lowe and are based on personal experience and research. This content is for informational purposes only and should not be construed as professional legal, financial, accounting, or business advice. Always consult with qualified professionals before making important business or legal decisions. Richard Lowe is not a lawyer, accountant, or licensed professional advisor, and this content does not establish any professional relationship.