Latest
Why Rotten Tomatoes Sucks: The Score Does Not Mean What You ThinkWhy Amazon KDP Sucks: They Terminated My Account OvernightIngramSpark: How I Publish Now and WhyWhy Fiverr Sucks for Ghostwriting: The Buyer’s SideWhy eBay Sucks Now: A Seller’s Numbers and a Buyer’s WarningThe Ghost Story TraditionThe Gothic TraditionThe Christmas Ghost Story TraditionBooks to Give a WriterResurrection as a Narrative StructureThe Beach Read ArgumentWhy It’s a Wonderful Life Failed on ReleaseWhat to Read in SpringWhat to Read in SummerWhat to Read in OctoberHow Warner Bros. Dismantled a $17 Billion Cartoon EmpireThe Imaginary Scarcity TrapThe Graph That Goes Vertical Is Usually Somebody Else’sSubstack Is Not Collapsing. The Promise Was.The Disasters That Happen to Ordinary PeopleToba: The Winter That Almost Ended UsJay Stifflemire: Nothing Ever Gets Written DownGeorgie-Ann Getton: I Forgot I Had Free WillAI Detection Cannot Be Evidence, and Publishing Is Using It That WayAI Consciousness Left Philosophy and Entered the LaboratoryThe Office Block Where the Bedrooms AreBlack Tuesday: The Web Ring War Nobody Outside It NoticedThe Web Got Fenced: What AI Search Costs Small SitesWhat the AI Visibility Industry Sells, and What the Evidence SaysBlack Tuesday: The Original ring-master.net Page, 2000Behind the Book: Peacekeeper, The Dissolution WarsBehind the Book: Publish Your BookBehind the Book: Real World SurvivalBehind the Book: ReincarnationBehind the Book: Sell Your BooksBehind the Book: Selling on eBayBehind the Book: Show Don’t TellBehind the Book: Street-Smart Management WisdomBehind the Book: Stuck in the MiddleBehind the Book: The ADHD MarketerBehind the Book: Suddenly UnemployedBehind the Book: The Blonde With a Violin TattooBehind the Book: The Blog-to-Book BlueprintBehind the Book: The Day Your Website DiedBehind the Book: The Death of ThinkingBehind the Book: The Emasculation of AmericaBehind the Book: The Ethical WorkplaceBehind the Book: The Ghostwriting AdvantageBehind the Book: The Gig EconomyBehind the Book: The Villainization of America
The Writing King Your Ethical Ghostwriter. Your Story, Done Right.

Pages and Perks, St. Petersburg: A Bookstore in a Hotel Lobby and a Building Under Renovation

This entry is part 22 of 44 in the series Book Stores and Libraries
TL;DR: Pages and Perks is run by Kate and Ben Johnson and currently operates two ways at once. A pop-up inside the lobby of the Cordova Inn at 253 2nd Avenue North, shoppable whenever the front desk is staffed, and a sixteen hundred square foot permanent store at 914 Dr. Martin Luther King Jr. Street South near Roser Park that was slated to open in summer 2026. Fiction-led with a six-seat bar built around mocktails, so a parent and a child can sit in the same room.

Most bookshops with a bar are adult rooms. That is not a criticism, it is a design decision, and it is the right one for what those shops are.

This one made a different decision. The six-seat bar pours local beer and wine, and then it pours bottled mocktails built around adaptogens, herbs and mushrooms, and the emphasis is deliberately on the second list.

The result is a room where an adult can have a proper drink and a child can be a child at the same time, in the same space, without either of them being an inconvenience to the other. Nothing else in St. Petersburg is aiming there.

Where is Pages and Perks?

Two addresses, and they serve different purposes.

The pop-up sits inside the lobby of the Cordova Inn at 253 2nd Avenue North in downtown St. Petersburg, in the hotel’s library space, next to The Scott coffee shop and bar. You can shop it any time somebody is at the front desk, which runs roughly eight in the morning until nine at night, seven days a week. The inn’s owner, Alex Hodges, offered the space when the Johnsons were ready to trade and their own building was not.

The permanent store is at 914 Dr. Martin Luther King Jr. Street South, between the Roser Park and Campbell Park neighbourhoods, near the St. Petersburg Innovation District. Sixteen hundred square feet, under renovation through spring 2026, with an opening first announced for June and then for the summer.

Because summer 2026 has now passed, check the shop’s social channels before driving to MLK Street South.

The plan has always been to keep both. Kate Johnson’s stated goal is to stay in the Cordova lobby as long as possible even after the main store opens, which is unusual and completely sensible. Downtown hotel foot traffic and a neighbourhood store are two different markets, and there is no reason to give up the first one to get the second.

Who are Kate and Ben Johnson?

A married couple, both Tampa Bay natives, running the business together.

Their framing is that an opportunity to slow down, combined with a wish to put literary escapism back into ordinary life, was the thing that started it. What began as a passion project turned into a business aimed squarely at the St. Petersburg literary community.

Kate’s line about why the shop exists is the clearest statement of purpose anybody in this series has offered: “People need a place to escape.” She went on to describe a world that is stressful and very screen heavy, and a wish to provide somewhere people can escape through a story of their choosing.

That is the third-place argument made plainly. Several other shops in this series make the same argument in different words. What distinguishes this one is how far the room design follows from it, right down to the drinks list.

What is the concept?

A bookstore with a bar, built so that a family can use it together.

The book side is fiction-led with a stated focus on local authors, running across children’s, young adult, graphic novels, science fiction, thrillers, horror, fantasy, adult romance and nonfiction. There is a dedicated children’s section, described by the owners as set at a height for small eyes.

The bar seats six. Local beer and wine, bottled mocktails from Curious Elixirs, desserts. Counter seating instead of table service, which keeps the room informal.

The mocktail emphasis is the design decision that makes the family-friendly claim real instead of decorative. A bookstore bar where the default drink contains no alcohol is a bookstore bar a parent can sit at on a Tuesday afternoon.

Compare that with the alternatives, all of which are excellent and none of which are trying to do this. Book + Bottle is a wine shop with literary fiction. The Book Lounge is romance, frosé and board games. Both are adult rooms by intention.

The owners have said plainly that the shop is not designed for people who run in, grab a book and leave, though they will not hold it against you if you do.

What events are planned?

The announced list is broader than most shops attempt and it reflects a room built for lingering.

Storytime and book clubs, which every good independent runs. Author signings. Then the less usual ones: yoga, game nights, Dungeons and Dragons campaigns, and themed evenings of silent reading.

Silent reading events keep appearing across this region now. The Gilded Page in Tarpon Springs runs silent book clubs, and the format is exactly what it sounds like: people gather in one room and read without discussing anything. For anybody who has found conventional book clubs a chore, it is a genuinely different proposition.

Regular Saturday appearances at the Saturday Morning Market have been part of the operation while the permanent store was in build, which is the same bring-the-books-to-the-people approach Cultured Books has used for years and Tombolo used before it signed a lease.

What a local author should notice

The stated focus on local authors, and the timing.

A shop that is building its opening inventory is making decisions right now about what goes on the shelves for the first time. That is a narrow and genuinely useful window. An established shop has settled patterns and limited space. A new one is still choosing what it is.

The approach is the same as everywhere, and I have set it out at length in getting your book into a Tampa Bay bookstore. Be a customer first. Buy something from the Cordova pop-up, which takes five minutes and costs the price of a paperback. Understand what they carry. Then ask properly, with a finished and professionally produced book.

The shop also runs a Bookshop.org affiliate page, which is how to support it from outside St. Petersburg.

Where it fits

Pages and Perks is the fifth independent bookstore in St. Petersburg, which is an unlikely sentence to be able to write about a city this size.

Tombolo is the literary anchor with the serious author calendar. Wilson’s Book World is fifty-odd years of used stock with a comic room at the back. Book + Bottle is literary fiction with a wine shop. The Book Lounge is romance and board games. The Story Garden and Cultured Books cover children.

Pages and Perks is going after the gap nobody else fills, and it is a real gap. Ask any parent who has tried to spend an hour somewhere pleasant with a five-year-old in tow.

A bookstore in a hotel lobby

There is something worth admiring in the interim arrangement, separate from whatever the permanent shop turns out to be.

The building was not ready. Instead of waiting however many months that took, they found a hotel with a library alcove, an owner willing to lend it, and a front desk staffed fourteen hours a day, and they started trading.

Every business that has ever been delayed by a renovation could learn something from that. The shelves went up somewhere else and the books started selling. (See also silent book clubs, and where to find one)

The Guides That Get Your Book Written, Published, and Sold

Four short, practical guides on writing, publishing, and selling your book, plus the occasional note when there's something worth your time. No fluff, no daily inbox clutter. Drop your email and they're yours.

We use MailerLite to manage our list and send these emails. Your address is used only to send you what you signed up for. We will not sell it, share it, or use it for anything else, and you can unsubscribe anytime.

Frequently Asked Questions

Where is Pages and Perks bookstore in St. Petersburg?
Two locations. A pop-up inside the lobby of the Cordova Inn at 253 2nd Avenue North downtown, and a permanent store at 914 Dr. Martin Luther King Jr. Street South near Roser Park. Check the shop’s social channels for the current status of the MLK Street location before travelling.
What are Pages and Perks hours?
The Cordova Inn pop-up can be shopped whenever the hotel front desk is staffed, generally from eight in the morning until around nine at night, seven days a week. Hours for the permanent Roser Park store should be confirmed directly with the shop.
Who owns Pages and Perks?
Kate and Ben Johnson, a married couple and Tampa Bay natives. They describe the business as starting from a wish to slow down and to bring literary escapism back into everyday life, and it grew from a passion project into a full store.
What kind of books does Pages and Perks carry?
Fiction-led with a stated focus on local authors, covering children’s books, young adult, graphic novels, science fiction, thrillers, horror, fantasy, adult romance and nonfiction. There is a dedicated children’s section set at child height.
Does Pages and Perks serve drinks?
Yes, from a six-seat bar. Local beer and wine alongside bottled mocktails from Curious Elixirs, which use adaptogens, herbs and mushrooms, plus desserts. The emphasis is deliberately on the nonalcoholic side to keep the room family-friendly.
What events does Pages and Perks host?
The announced programme includes storytime, book clubs, author signings, yoga, game nights, Dungeons and Dragons campaigns, and themed evenings of silent reading. The shop has also appeared regularly at the Saturday Morning Market.
Is Pages and Perks good to visit with children?
That is the whole design. The children’s section is set at child height, the bar leads with nonalcoholic drinks so a parent can sit down without it becoming a bar visit, and storytime is on the events list.

📁︎ Book Marketing📁︎ Writing Craft

🏷︎ Book Launch🏷︎ Reading Life🏷︎ writing life

📝 Disclaimer

The views and opinions expressed in this blog post are solely those of Richard Lowe and are based on personal experience and research. This content is for informational purposes only and should not be construed as professional legal, financial, accounting, or business advice. Always consult with qualified professionals before making important business or legal decisions. Richard Lowe is not a lawyer, accountant, or licensed professional advisor, and this content does not establish any professional relationship.

0 comments

No comments yet. Yours can be the first.

Was this useful?

Leave a comment