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You Just Got Laid Off: Fix up your LinkedIn And Write Your Book

TL;DR: Getting laid off feels like the ground disappeared: one day you have a title and a team, and the next you’re at your kitchen table wondering what comes next. I’ve worked with multiple ghostwriting clients in exactly that position, with severance and suddenly time. That time makes a layoff the moment to fix your LinkedIn and write your book.

Getting laid off feels like the ground disappeared. One day you have a title, a team, a routine, a professional identity built around where you work and what you do there. The next day you’re sitting at your kitchen table wondering what comes next.

I’ve worked with multiple ghostwriting clients who were in exactly this position. They had severance, they had time they hadn’t had in years, and they had decades of expertise that existed only inside their heads. Some of them had been thinking about writing a book for years but never had the bandwidth while working sixty-hour weeks. The layoff gave them something unexpected: the space to finally do it.

Every one of those clients came out of the process with more than a book. They came out with a professional identity that belonged entirely to them. A book with your name on it doesn’t disappear when a company restructures. It doesn’t go away when an industry contracts. It sits on Amazon, on shelves, in the hands of people who discover it years after publication. It’s the one professional asset that grows over time and that no employer can take from you.

Why Is Career Transition the Ideal Time to Write a Book?

A book with your name on it doesn’t disappear when a company restructures.
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Most professionals who want to write a book never do because they can’t find the time.

They’re running teams, traveling for work, managing obligations that leave no room for a sustained creative project. The book stays on the someday list permanently. For more, see use your book to build your LinkedIn brand and LinkedIn premium.

Most professionals who want to write a book never do because they can’t find the time.

A career transition removes that obstacle. Suddenly you have hours in your day that weren’t there before. The question is how you use them. You can spend those hours optimizing your LinkedIn profile, refreshing your resume, and applying to job postings. Those things have value. But they’re short-term tactics that serve the next job. A book is a long-term asset that serves every job, every client, every opportunity for the rest of your career.

Several of my clients made the decision to invest part of their severance in a ghostwritten book because they recognized this window wouldn’t last. Once they landed their next role, the sixty-hour weeks would return and the book would go back on the someday list. They treated the transition period as an opportunity instead of just a crisis to survive.

In my experience, when people get worried about the economy, they tend to buy what I offer. They want LinkedIn profiles, books and blogs, because they need to promote themselves and a lot of them are pivoting. When COVID hit, I thought I was finished. My business tripled within a month.

The timing also works psychologically. After years inside one organization, a career transition forces you to think about who you’re professionally outside of that context. What do you know? What have you learned that other people would pay to understand? What perspective do you have that only comes from doing the work? Those questions are the foundation of a book. The transition period is when those questions are most alive.

How does a book become your professional identity after a layoff?

When you’re employed, your professional identity is partly borrowed. You’re the VP of Engineering at a specific company. You’re the Director of Operations at a recognizable brand. That title means something because the company means something. When the company lets you go, the title goes with it.

A book creates a professional identity you own.

You’re no longer the former VP of Engineering. You’re the person who wrote the book on scaling engineering teams. You’re no longer the former Director of Operations. You’re the person who wrote the book on operational efficiency in high-growth companies. The book redefines how people encounter you professionally.

Richard Nelson Bolles built a whole second career this way. He was an Episcopal priest serving as canon pastor at Grace Cathedral in San Francisco from 1966, and less than two years later he was fired in the middle of a budget crunch. The Boston Globe reported that he and his wife had four small children at the time, so he went through the anxiety of unemployment firsthand.

In 1970 he self-published a photocopied how-to booklet for unemployed Protestant ministers. He reworked it for a wider audience, and Ten Speed Press, an independent publisher in Berkeley, took it on in 1972. What Color Is Your Parachute? has sold more than 10 million copies and has never been out of print. When he died in 2017 at 90, The Washington Post called him a job coach to millions.

Bolles lost a title he’d held for less than two years and wrote himself a new identity that lasted for decades. I’d love to see more people who’ve just been let go take that page from him.

How Richard Bolles turned a firing into a careerA timeline of Richard Nelson Bolles after he lost his job. He became canon pastor at Grace Cathedral in 1966 and was fired less than two years later in a budget crunch. In 1970 he self-published a photocopied booklet for unemployed ministers, Ten Speed Press took on the reworked book in 1972, and What Color Is Your Parachute? went on to sell more than 10 million copies. When he died in 2017, The Washington Post called him a job coach to millions.How Richard Bolles turned a firing into a career1966Canon pastorServes at Grace Cathedral in SanFranciscoUnder two years laterFiredLet go in a budget crunch, with foursmall children1970Self-published bookletPhotocopied how-to guide forunemployed ministers1972Ten Speed PressReworked for a wider audience; neverout of print2017Job coach to millionsDies at 90; over 10 million copies sold
How Richard Bolles turned a firing into a careerA timeline of Richard Nelson Bolles after he lost his job. He became canon pastor at Grace Cathedral in 1966 and was fired less than two years later in a budget crunch. In 1970 he self-published a photocopied booklet for unemployed ministers, Ten Speed Press took on the reworked book in 1972, and What Color Is Your Parachute? went on to sell more than 10 million copies. When he died in 2017, The Washington Post called him a job coach to millions.How Richard Bolles turned a firing into acareer1966Canon pastorServes at Grace Cathedral in San FranciscoUnder two years laterFiredLet go in a budget crunch, with four small children1970Self-published bookletPhotocopied how-to guide for unemployedministers1972Ten Speed PressReworked for a wider audience; never out of print2017Job coach to millionsDies at 90; over 10 million copies sold

Bolles lost a title he held for under two years and built an identity from a book that lasted for decades.

One of my clients used his ghostwritten book to completely reposition after a layoff. Before the book, he was job hunting as one of hundreds of former executives in his industry competing for the same roles. After the book, recruiters and companies came to him because the book established him as a recognized authority instead of another resume in a stack. He told me the book changed the power dynamic of every professional conversation he had afterward.

This works for consulting and entrepreneurship as well. Clients who used their transition period to write a book and then launched a consulting practice had a credibility tool that most new consultants don’t have.

When you’re pitching potential clients and you can hand them a book you wrote on exactly the problem they’re trying to solve, the conversation changes. You’re not explaining why they should trust you. The book already did that.

What You Already Have Is Enough

The most common hesitation I hear from clients in career transition is that they’re not sure they have enough material for a book. They always do. A decade or two of professional experience produces more book-worthy material than most people realize. The problem is never quantity; it’s that nobody has ever asked the right questions in the right sequence to draw that material out.

That’s what the ghostwriting interview process does. I sit down with clients and ask questions designed to extract how they think about what they know. The frameworks they built. The mistakes that taught them the most. The insights that only come from doing the work at a high level for years. By the third or fourth interview session, every client I’ve worked with has said some version of the same thing: I didn’t realize how much I had to say.

Your expertise didn’t disappear when the job did. It’s still in your head. A book puts it somewhere permanent.

The Practical Path

Most professionals in career transition don’t have time to spend a year learning to write and then producing a manuscript. The window is finite. Severance runs out. The next role materializes. The opportunity to focus on a book closes.

Ghostwriting solves this problem. The typical timeline from first interview to completed manuscript is four to eight months. The client’s time commitment is primarily in the interview and review phases. You provide the expertise, the stories, the ideas. I provide the structure, the narrative skill, and the finished manuscript.

Some clients prefer to write the book themselves with coaching support. That takes longer because the client is doing the writing, but it works for people who want the experience of producing their own manuscript and developing craft skills they’ll use going forward. Coaching sessions provide structure, feedback, and accountability that keep the project moving on a realistic timeline.

Either path produces a finished book. The choice depends on your timeline, your goals, and whether you want to invest your transition time in writing or in other priorities while the book gets written for you.

How Do You Fix Your LinkedIn After a Layoff?

LinkedIn fixes to make during a career transition.
Fix What to do Why
Headline Describe what you do, not where you used to work. It follows you on every comment, post and search.
Summary Lead with expertise and results, written like a pitch. Most summaries read like resumes.
Your book Mention the book you are writing. It signals you are building something.
Activity Post insights about your field; leave the layoff out. Hiring managers notice expertise and scroll past job-seeking posts.
Old content Review posts about your former company. Make what is visible support where you are heading.
Connections Connect with people whose work interests you; engage first. Mass recruiter requests are noise.

While the book is being written, your LinkedIn profile still matters. It’s the first place recruiters, potential clients, and professional contacts look when your name comes up. A few practical changes make a real difference during a career transition.

Rewrite your headline to describe what you do instead of where you used to work. “Former VP of Engineering at CompanyName” tells people you lost a job. “Engineering Leader Specializing in Scaling Technical Teams” tells people what you bring to the table. The headline follows you everywhere on LinkedIn, every comment, every post, every search result. Make it work for you.

Update your summary to lead with expertise instead of employment history. Most LinkedIn summaries read like resumes. During a transition, yours should read like a pitch. What problems do you solve. What results have you produced.

What do you know that other people in your field don’t. If you’re writing a book, mention it. “Currently writing a book on operational efficiency in high-growth companies” signals that you’re building something.

Stay active without being desperate. Post about your field and leave the layoff out of it. Share insights from your experience. Comment thoughtfully on other people’s content. The goal is to stay visible as an expert in your area. Hiring managers and clients notice expertise. They scroll past job-seeking posts.

Clean up old content that doesn’t serve your current direction. Posts from three years ago about a project at your former company aren’t helping you now. You don’t need to delete everything, but review what’s visible and make sure it supports where you’re heading.

Connect with intention. Sending connection requests to every recruiter on the platform is noise. Connecting with people whose work you find interesting and engaging with their content before pitching anything builds the kind of network that produces opportunities.

LinkedIn optimization, resume updates, networking calls, all of these matter during a career transition. But they’re transactional. They serve the immediate goal of landing the next position. A book serves that goal too, often more effectively than any of those tactics, but it also serves goals you haven’t thought of yet.

Clients who published books during career transitions have used them to land speaking engagements whose organizers never would have considered them without a book. They’ve used them to attract media coverage that put their expertise in front of audiences far larger than their professional network. They’ve used them to launch consulting practices, advisory roles, and board positions that wouldn’t have existed without the credibility a book provides.

One client’s book, published during a career transition five years ago, still generates two to three inbound inquiries per month from people who found it on Amazon. That’s a professional asset that continues working long after the job search ended and long after a refreshed LinkedIn profile stopped generating views.

The transition period feels like a disruption. It is. But it’s also the first time in years that you have the space to build something that lasts. A book lasts. If you’ve been thinking about writing one, this is the time. Start with a conversation about what your book looks like and how to make it happen before the window closes.

My take

Layoffs hand you time, and time is what a book needs most. Fix your LinkedIn, then put the severance months into a book. A refreshed profile stops working when the job search ends. One client’s book still brings in two or three inquiries a month, five years after it came out. Use the window before it closes.

Career Transition and Books FAQ

How long does it take to ghostwrite a book during a career transition?
Typically four to eight months from first interview to completed manuscript. The timeline depends on the book’s scope and the client’s availability for interviews and reviews. Most clients in career transition have more availability than usual. That can accelerate the process.
How long does it take to ghostwrite a book during a career transition?
Typically four to eight months from first interview to completed manuscript. The timeline depends on the book’s scope and the client’s availability for interviews and reviews. Most clients in career transition have more availability than usual. That can accelerate the process.
Will writing a book help me find a job after a layoff?
Yes. A book establishes you as a recognized authority in your field instead of one of many resumes competing for the same positions. It changes the dynamic of every professional conversation. Recruiters, hiring managers, and potential clients engage differently with someone who has published a book on exactly the subject they need expertise in.
What if I am not sure I have enough material for a book?
You almost certainly do. A decade or more of professional experience produces more book-worthy material than most people realize. The ghostwriting interview process is designed to draw out expertise, frameworks, and insights that clients didn’t know they had. By the third or fourth session, every client I’ve worked with has been surprised by how much they had to say.

The book on this: Suddenly Unemployed is 190 pages on job searching, written for the stretch between the layoff and the next offer when the advice everywhere else stops being useful.

From the author
Suddenly Unemployed by Richard Lowe

Suddenly Unemployed
Suddenly Unemployed is my honest guide to job searching after a layoff. It covers the practical problems and the first two weeks nobody writes about.

About the Author
Richard Lowe, professional ghostwriter

Richard Lowe is a professional ghostwriter and author with 113+ books authored and 54+ ghostwritten. Before writing full time he spent 33 years in enterprise technology, including 20 years as Director of Computer Operations and Technical Services at Trader Joe's. He writes nonfiction, fiction and memoir, and works with executives and experts on books that build authority.

More about Richard Lowe →

Disclaimer

The views and opinions expressed in this blog post are solely those of Richard Lowe and are based on personal experience and research. This content is for informational purposes only and should not be construed as professional legal, financial, accounting, or business advice. Always consult with qualified professionals before making important business or legal decisions. Richard Lowe is not a lawyer, accountant, or licensed professional advisor, and this content does not establish any professional relationship.

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