Category: LinkedIn

Articles on using LinkedIn effectively for professional positioning and networking. Covers profile optimization, content strategy, and platform-specific tactics for building authority and generating business opportunities.

Linkedin suspension

LinkedIn Account Restricted: What to Do and How to Prevent It

That your LinkedIn account has been restricted notice is a gut punch, because for most professionals the platform is where expertise lives and prospects gather. When it goes dark, so does all of that. Drawing on decades in computer operations, here is why it happens, how to recover the account, and how to prevent a repeat.

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10 LinkedIn Strategies to Elevate Your Personal Brand

LinkedIn for Authors: The Minimum That Actually Works

Every client asks the same question once the book is finished: what should I be doing on LinkedIn? The honest answer is far less than the gurus claim. I wrote a book on the platform that sold 15,000 copies in under a week, so I know it, and I know how much of the standard advice is now dead weight. Here is the minimum that actually works for authors.

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LinkedIn Sucks Platform Stopped Working

LinkedIn Sucks: Why the Platform Stopped Working for Lead Generation

I used to pull clients straight off LinkedIn, posts with hundreds of views, real comments, real business, and I wrote over 300 profiles, trained by the person who wrote the Dummies book on profile optimization. That was five years ago. The platform worked then and is brutal now. Here is why LinkedIn stopped working for lead generation, and what to do instead.

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Powerful Profile Photo

Your Profile Photo: Why It Matters More Than You Think

Before anyone reads your bio or looks at your work, they see your face, and they judge it in milliseconds. That snap impression is hard to undo. After building more than 300 professional profiles, here is why the profile photo carries more weight than almost anything else online, and how to get yours right.

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LinkedIn Recommendations

Crafting Powerful LinkedIn Recommendations: 7 Top Tips

Marketing gurus swear LinkedIn recommendations matter; no client has ever told me one brought them to me, and I never read anyone else’s. They sit buried below where people scroll. Yet I still request and write them, because a complete profile reads as credible. Here are seven tips for recommendations worth the effort.

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LinkedIn Learning

How to Get Real Value from LinkedIn Learning: A Practical Guide

LinkedIn Learning packs thousands of courses, and its real advantage is that finishing one shows up as a credential on your profile. The danger is badge-collecting, watching passively and learning nothing. Here is how to get genuine value: start from your skill gaps, engage actively, and make completed courses visible where they count.

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Viral posts on linkedin

Viral Posts on LinkedIn: 10 Proven Strategies to Win Big

A single viral post can multiply your LinkedIn reach overnight, but virality here is not luck, it is structure, timing, and instinct working together. For anyone building a brand or pipeline, the platform is too important to leave to chance. Here are ten proven strategies for writing posts that actually take off.

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Maximizing LinkedIn

Tips for Optimizing LinkedIn Profiles [Interview]

What separates a LinkedIn profile that opens doors from one that sits ignored? In this conversation with host Rochel Marie Lawson, I break down the mistakes most professionals make and the practical moves that turn a profile into a branding tool people actually notice.

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