Teaching a room what you know. Guest lectures, library webinars, and live presentations on ghostwriting, publishing, and the business behind both.
AEOSeptember 8, 2026
Clicks on Richard Lowe's site fell for 18 months while impressions held, and the reason was the answer engine. In a live AEO presentation hosted by Robert Rounsavall: training versus retrieval crawlers, why branded mentions beat backlinks, how contradictions make…
Case StudyJune 4, 2025
A Canadian entrepreneur turned his digital transformation insights into a powerful book, leading to a TEDx talk, speaking gigs, and expanded business opportunities.
Career StorySeptember 30, 2019
The September 30, 2019 class session: pivoting clients and billable research, the telemedicine million-dollar lesson, micromanagers and the heart-to-heart Richard once received, money trails and the SEC, the confusion technique, agenda enforcement, feelings-versus-data failure signs, and the consultant who rebuilt…
Author PlatformJanuary 10, 2019
The full January 10, 2019 webinar for the Yeadon Public Library: why print-on-demand opened a golden age, brand-before-book, the Chicago Manual daily habit, word counts raised monthly, the woman-antagonist engagement play, Fiverr rights warnings, platform overlap traps, read-aloud proofreading, pen…
CareersOctober 10, 2018
The 2018 session of an annual tradition: a business school consulting class taught from Richard's book, with live answers on vetting consultants, telling a CEO he's wrong without saying so, the time-quality-money triangle, the $10 million Trader Joe's lesson, scope…
Author TalksAugust 18, 2018
Award-winning author Chris Salem joins Author Talks to discuss being a speaker first, promoting the message not the book, and sustainable success.
Career StorySeptember 18, 2017
The September 18, 2017 Skype session: both chairs of the consulting table, the client who paid $10,000 and disappeared, specificity plus negative scope in deliverables, client commitments inside the project definition, billable meeting caps, same-day recaps confirmed by everyone, the…
Career StoryNovember 1, 2016
The November 1, 2016 class session: how consulting found a college coder, training first-time consultants, the enthusiasm-is-not-data warning for entrepreneur clients, one manager per project with rotating roles, division of labor in writing, agenda-enforced meetings, the same-day recap email, project…
Author BusinessOctober 28, 2015
The October 28, 2015 live presentation: why businesses buy books, the Afghani memoir story in its earliest telling, the ghostwriter as project manager, work-for-hire ownership, phased 25 percent payments with a re-quote, the amateur-newbie-or-desperate pricing rule, the $50 tattoo lesson,…
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