Twitter Sucks: Amazing Reasons it is the Cesspool of Social Media

Social media rewired how humans communicate, and Twitter was at the center of it for nearly two decades. It broke news stories, amplified social movements, and turned political discourse into a spectator sport. But the platform had deep problems long before Elon Musk showed up, and the widespread frustration users feel today has roots that go back years.

The platform still exists, rebranded as X. It still has hundreds of millions of users. But something fundamental shifted — not all at once, and not all because of one person.

What Twitter Was

Reasons why Twitter sucksTwitter launched in 2006 as a microblogging platform where users could post 140-character updates (later expanded to 280). It grew into something much bigger: a real-time news wire, a customer service channel, a networking tool, and a cultural commons where anyone from a teenager in Jakarta to the President of the United States could participate in the same conversation.

At its peak, Twitter occupied a unique position no other platform could match. It was faster than Facebook, more public than messaging apps, and more text-focused than Instagram. Journalists treated it as essential infrastructure. Activists used it to organize movements. Brands used it for real-time customer engagement.

The platform had real strengths:

  1. Real-time breaking news faster than any traditional outlet
  2. Global reach across borders and demographics
  3. Hashtag-driven movements that sparked genuine social change
  4. Direct access to public figures, from CEOs to heads of state
  5. A character limit that forced concise, punchy communication
  6. A culture of wit, humor, and memes that made it genuinely entertaining

But the idea that Twitter was some golden platform before Musk acquired it doesn’t hold up. The problems ran deep.

Twitter Was Already a Cesspool

The rose-tinted view of pre-Musk Twitter ignores serious issues the platform never solved — and in many cases actively made worse.

Harassment was the norm, not the exception. Online trolls operated with near impunity, and the platform’s response ranged from slow to nonexistent. Women, minorities, and anyone who drew the wrong kind of attention could expect coordinated pile-ons with little protection from the platform.

The algorithm rewarded outrage. Twitter’s engagement model favored controversy, hot takes, and emotional reactions over substance. The more inflammatory the content, the wider the reach. This design choice turned every conversation into a potential battlefield and made the platform exhausting to use.

Moderation was inconsistent and ideologically skewed. This was one of the platform’s most divisive problems. Twitter’s content moderation leaned noticeably left, and the evidence bears that out. Conservative accounts were suspended at significantly higher rates than liberal ones. The platform blocked users from sharing the New York Post’s Hunter Biden laptop story right before the 2020 election, a heavy-handed decision that Twitter’s own leadership later acknowledged was wrong. The “Twitter Files” released after Musk’s acquisition showed internal teams making judgment calls that consistently broke in one direction. Whether you call it bias or just pattern-matching against a particular style of political speech, the effect was the same: a large portion of users felt the platform was operating with a thumb on the scale.

Misinformation spread faster than corrections. False stories, conspiracy theories, and misleading claims traveled at light speed while accurate information limped behind. The platform’s structure rewarded speed over accuracy, and its moderation team couldn’t keep up.

Echo chambers flourished. The algorithm fed users content they already agreed with, creating ideological bubbles where people rarely encountered opposing views. This made the platform feel like separate, hostile territories rather than a shared public square.

Basic features were missing for years. Users begged for an edit button for over a decade. The shift from chronological to algorithmic timelines frustrated users who wanted control over what they saw. Ads became increasingly intrusive. Privacy practices were questionable at best.

The platform was broken well before October 2022. Musk inherited a mess.

What Changed Under Musk — Better and Worse

Musk completed his acquisition of Twitter in October 2022 and immediately began reshaping the platform. He laid off over 6,000 of the company’s roughly 7,500 employees. He rebranded the platform from Twitter to X in July 2023, scrapping one of the most recognized logos in tech history. He introduced Twitter Blue (now X Premium), creating a paid verification tier.

Some of the changes were genuinely needed.

What Musk got right:

  1. Exposing internal moderation bias through the Twitter Files gave users real insight into how content decisions were being made behind closed doors
  2. Reinstating accounts that had been banned for political speech rather than genuine policy violations addressed a real free speech concern
  3. Adding the edit button (for Premium users) finally answered a decade-old user demand
  4. Reducing some of the bureaucratic bloat that had made the company slow and unresponsive
  5. Community Notes, the crowd-sourced fact-checking system, has proven more effective and less politically biased than the old moderation approach
  6. Opening the algorithm’s recommendation code to public scrutiny increased transparency

What Musk got wrong:

  1. The rebranding from Twitter to X destroyed billions in brand equity for questionable strategic gain. Wedbush analyst Dan Ives estimated a $2 to $5 billion loss in value.
  2. Gutting the workforce to under 40% of pre-acquisition staff created reliability problems and eliminated institutional knowledge
  3. The paid verification system (X Premium) undermined the original checkmark’s purpose as an identity verification tool, turning it into a pay-to-play status symbol
  4. Musk’s personal use of the platform — amplifying controversial content, moving cryptocurrency markets with his posts, and publicly feuding with critics — made X feel like his personal playground
  5. Content moderation swung from one extreme to another rather than finding a balanced middle ground. Hate speech spiked after the acquisition, and reinstating previously banned accounts included genuine bad actors alongside people who’d been unfairly silenced
  6. The “everything app” vision (messaging, payments, banking, commerce) remains vaporware years after being announced
  7. Compliance with government content removal requests actually increased under Musk, rising to 71% in 2024 compared to lower rates under previous management — undercutting the free speech branding

The result is a platform that traded one set of problems for a different set, rather than solving the underlying issues that made people say it sucked in the first place.

The Numbers Tell the Story

X claims roughly 600 million monthly active users as of early 2025, though the company no longer publishes regular metrics since going private. The last official daily active user count was 237.8 million in Q2 2022. Independent tracking suggests daily active users on mobile dropped to around 132 million by late 2025, a decline of roughly 15% year over year.

Engagement rates have been falling. Median engagement per post dropped from 0.03% in 2024 to 0.015% in 2025. The platform added only about 50 million users in the past year, while competitor Threads added 200 million in the same period.

The staffing has partially recovered to approximately 2,840 employees by early 2025, but that’s still less than 40% of the pre-acquisition workforce.

The platform isn’t dying. But it’s not growing the way its competitors are, and the engagement numbers suggest the users who remain are doing less with it.

The Press and X

The relationship between journalism and the platform has fundamentally changed. News organizations used Twitter for breaking news, audience reach, public sentiment analysis, and direct communication with readers. For many journalists, it was the single most important tool in their daily workflow.

That relationship has deteriorated from both directions. Under old Twitter, the platform’s moderation choices made conservative journalists and outlets feel targeted. Under Musk, the suspension of mainstream journalists in December 2022 (including reporters from the New York Times, CNN, and Washington Post) on questionable “doxxing” claims damaged trust with legacy media.

The core problem for media professionals is that the platform has become unreliable as a professional tool regardless of who’s running it. When your reach depends on an algorithm that shifts unpredictably, and your verification badge signals a subscription purchase rather than editorial credibility, the platform’s utility for journalism erodes.

Where Users Are Going

The market for Twitter alternatives has matured significantly since 2023. The early alternatives like Clubhouse (essentially dead) and Parler (shut down and relaunched multiple times) didn’t stick. The real competition now comes from two platforms:

Threads (Meta): Launched in July 2023 and has grown to roughly 350-400 million monthly active users by early 2026. Its tight integration with Instagram gives it a built-in audience and makes onboarding effortless. The downside is that it’s a Meta product, carrying all the data privacy baggage that implies. Supports up to 500 characters per post and five-minute videos. Engagement exists but runs lower than smaller platforms.

Bluesky: A decentralized platform originally incubated by Twitter co-founder Jack Dorsey. Around 40 million users as of late 2025 — far smaller than X or Threads — but its user base is passionate and highly engaged. Bluesky users are roughly three times more likely to engage with posts than X users. The platform offers serious customization: custom feeds, user-created algorithms, robust blocking tools including community-maintained blocklists. It’s particularly popular among tech-savvy users, creatives, and people who left X specifically over the Musk changes.

Mastodon: The original decentralized alternative. It still exists with a dedicated user base, but its complexity has kept it from mainstream adoption. No ads, strong privacy, chronological timeline, steep learning curve.

X still leads in daily usage, especially among older demographics. But the margin is narrowing among younger users, with Gen Z and Millennials increasingly splitting their time across platforms.

Conclusion

The honest assessment of X is that it was already deeply flawed before Musk bought it, and his ownership has fixed some things while breaking others. Old Twitter had a harassment problem, an outrage-reward algorithm, and a moderation team that leaned in one ideological direction. Musk’s X has more transparency in some areas but introduced its own set of problems: brand confusion, staffing instability, inconsistent moderation in the opposite direction, and a leader who can’t resist using the platform as his personal megaphone.

The users who say “Twitter sucks” aren’t wrong. They’ve just been right for longer than most of them realize. The platform’s problems didn’t start in October 2022 — they started years earlier, baked into the platform’s design, business model, and the people running it. Musk changed the management. He hasn’t yet changed the fundamental dynamics that make the platform exhausting.

Whether his “everything app” vision materializes remains an open question. In the meantime, users have options they didn’t have before, and a growing number of them are taking those options seriously.

📝 Disclaimer

The views and opinions expressed in this blog post are solely those of Richard Lowe and are based on personal experience and research. This content is for informational purposes only and should not be construed as professional legal, financial, accounting, or business advice. Always consult with qualified professionals before making important business or legal decisions. Richard Lowe is not a lawyer, accountant, or licensed professional advisor, and this content does not establish any professional relationship.

9 Responses

  1. At first, we enjoyed Twitter/x but as it keep updating and changing things, it became worse and now it is sucks indeed.

  2. Whew, you captured exactly what we’ve all been feeling. Twitter indeed SUCKS now. It used to be a favorite platform for many of us until the takeover. In my opinion, it has become toxic and it’s only a matter of time before it declines even deeper.

  3. Great insightful article. I learned things I hadn’t considered before. Great list of alternatives too but I think twitter or X as its now known has its uses.

  4. You certainly captured so many reasons why Twitter isn’t what it used to be. I seldom visit the platform anymore due to these reasons.

  5. This article really nails why Twitter isn’t so great anymore. From issues like censorship and weird algorithm changes to Elon Musk’s influence, it covers all the reasons people are frustrated. It’s a thorough look at why Twitter’s gone downhill and even suggests some alternatives. Thanks for the deep dive!

  6. This article hit the nail on the head! I’ve always had a love-hate relationship with Twitter, and your breakdown of why it can be such a toxic platform really resonated with me. It’s refreshing to see someone call out the issues so candidly. 

  7. I could not agree more! I used to love using Twitter back in the day, but it got worse and worse, especially now as “X.”

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