Latest
Royce Blake: Why Benefits Beat Features in Every Pitch You MakeJoe Rockey: The Psychology of Getting People to Be Honest and to BuyBen the Automator: How to Automate the Work That Wastes Your DayPaul Barry: Making Habit Change Conversational So Nobody Feels HopelessJoe Rockey: The Coming Recession Is About People, Not EconomicsDiana Lee: Using AI as a Thought Partner That Amplifies What Makes You HumanRutherford Pascal: What New Coke, Microsoft, and 32 Years in Pharma Teach About LeadershipAnthony Markey: Why Podcasting Beats Pitch-Slapping as a Way to NetworkBen the Automator: Why Digital Transformation Starts With People, Not SoftwareDeanna Farnell: How a Corporate CPA Rebuilt Her Life Around Healing Stress at the RootDaniel Holguin: Leadership Lessons From a Cancer Survivor and Former Police OfficerDoug Hohulin: How AI Could Save a Billion Lives and Prevent Avoidable DeathsRalph Brown: Four World Records and a Race Around the Entire PlanetMichael O’Brien: Why Startups Fail and What VCs Actually Look ForShawn Abeling: What Bad Leadership Looks Like From the Ground UpRhonda Bowen: Why Great Leaders Are Really Great CommunicatorsNikhil Raval: How to Actually Understand and Lead Gen ZDan Shinder: The Power of Forgiveness and Choosing What You Expose Yourself ToVladimir Ingerman: A Soviet Engineer’s Journey Through Oil, Gas, and InnovationRob Fenstermaker: The Warrior Spirit and What It Means to Lead as a ManDoris Walsh: Coaching High Achievers Torn Between Success and FulfillmentJoe Rockey: Why Your Pricing Fails Before You Ever Set a NumberWhat AI Does Well, and What It Cannot DoThe Most Dangerous Thing You OwnThe Story That Made Me Cry at My KeyboardWhat a Belly dancer Taught Me About WritingGood Security Policy Names NamesWriting Fairy Tales: Techniques That Make Stories WorkMaster Superhero Fiction: Top 10 Writing TechniquesRhythm in Writing: How to Give Your Prose a PulseI’ll Write It Myself SomedayALLi Author Self-Publishing Success StoryEmotional Writing: 8 Inspiring Techniques for Deeper ConnectionsLiterature Related Holidays: Over 100 Festive Dates for BookwormsUsing an Animal’s POV: 7 Tips for Unique StorytellingThematic Writing: 7 Techniques That Hold a Book TogetherSoftware Testing: 10 Things Most Teams Get WrongUncanny Valley in Writing: What It Is and How to Use ItWhy YouTube Sucks: A Love-Hate Account (With the Numbers)Facing Hurricane Irma: 7 Lessons in Storm SurvivalWhy TikTok Sucks: The Criticism, Backed by the NumbersEcho Chambers: Why You Are in More Than You ThinkTales from the Digital Trenches: War Stories from the Early Days of ComputingSearch Engine Echo Chambers – Why Google Shows You What You Want to HearMainstream Media Echo Chambers: When the News Becomes a Team SportEcho Chambers in Fiction – How to Write Characters Trapped in Their Own CertaintyWhy Yelp Sucks: 7 Reasons, An Unfiltered ReviewWhat Makes a LinkedIn Post Go ViralCharacter Development: An 8-Step GuideDifferent Writing Styles: A Field Guide to 9 Forms
The Writing King Your Ethical Ghostwriter. Your Story, Done Right.
Publishing & Marketing Resource Center

The Publishing & Marketing Hub

Writing the book is half the job. The other half is getting it published and into the right hands. I’ve published 113+ books and watched what actually moves the needle, and what’s a waste of time dressed up as strategy. This hub covers publishing paths, real marketing, and the metrics that matter, with the bestseller-chasing myths stripped out.

No pitch. No pressure.

Getting your book published and selling it

A finished manuscript isn’t a finished job. You still have to choose a publishing path, get the production right, and market a book in a world drowning in them. These articles cut through the noise, what works, what doesn’t, and which “must-do” tactics are just busywork.

Which publishing path should you choose?

Traditional, self-publishing, or hybrid, the honest comparison, including when you need an agent and when you don’t.

Book production: covers, blurbs, and the details

The production decisions that quietly make or break a book’s reception, the cover, the foreword, the endorsements, the ISBN.

What book marketing actually works?

What sells books, what only feels productive, and the mistakes that kill sales before launch.

Platform: blogging, SEO, and audience

Building the audience that buys the book, through a blog, search visibility, and the platforms that still work.

Which book marketing metrics actually matter?

Why chasing bestseller lists is the wrong target, and how to measure what really counts.

The book as a business tool

For experts and professionals, a book isn’t the product, it’s the lever. How a book drives high-ticket business.

International and global reach

Selling beyond your home market, and the mistakes that wall a book off from global readers.

How buyers find you

Brand mastery

Book marketing

Publishing your book

Writing in Tampa Bay

Influencers

What books cover publishing and selling a book?

Full reviews of each, including which advice has dated and which still holds.

More from this hub

Want the book and the plan to go with it?

A book that just sits on Amazon doesn’t do much. A book with a path behind it, positioning, platform, and a reason for the right people to find it, changes a business. Let’s talk about both.

BOOK YOUR PRIVATE CONSULTATION

The Writing King

Professional ghostwriting for executives, founders, coaches, and authors who want to get the book done right. 113+ books authored. 54+ ghostwritten for clients.

Books & Reviews

Services

Resources

Get In Touch

Ready to discuss your book?

BOOK YOUR PRIVATE CONSULTATION

No pitch. No pressure.

Or follow Richard's work

© 2026 Richard Lowe. The Writing King. All rights reserved.

PrivacyTermsRefund PolicySitemapContact