Coverage of AI tools and their practical impact on writing, business, and technology. These articles examine what AI does well, where it falls short, and how professionals can use it effectively without surrendering the human judgment that makes work valuable.
Artificial IntelligenceA strategy executive sorts every technology into three horizons. The value lives in the third. Most of the AI boom is stuck in the first. Here is how to tell the difference.
Artificial IntelligenceAI is not a writer. It is a digital assistant you direct, skilled at some tasks and weak at others. Here is how a working ghostwriter uses it, where it earns its place, and the reservations that keep it on…
Artificial IntelligenceChatGPT, Claude, Gemini, and Grok all swung from agreeing with everything to arguing with users in about a year. The fix is the same on every platform: a disagreement protocol in your standing instructions, a fresh chat when a conversation…
Artificial IntelligenceYou're paying professional rates. Is the work professional, or is it ChatGPT with a markup? How to find out, what to demand in the contract, and my own policy in plain terms.
Artificial IntelligenceYou have heard the website is dead and AI is where traffic goes. It is exactly backwards. AI engines do not invent answers; they pull from sources, and a strong, well-structured site is the source they quote. That is what…
Artificial IntelligenceAI search makes your website matter more, and it is also broken in ways nobody selling it will admit: opaque, slow to update, confidently wrong about you with no appeal, and corruptible by competitors. It is worth pursuing and badly…
Artificial IntelligenceThe old web was better, or it was always chaos, both takes miss the point. The early web was built by individuals, and discovery ran on human curiosity rather than corporate budgets. Then money took over: SEO buried the little…
AdviceThe U.S. government switched off Anthropic's most powerful AI models overnight, proving in a single stroke that nobody who uses AI actually owns it. If your business runs on a rented tool, whoever controls it can change the deal or…
Artificial IntelligenceThe hardest part of a book is not the writing; it is getting the raw material out of your head and onto the page in a form a writer can use. AI is surprisingly good at this when used right,…
Artificial IntelligenceMy entire AI-on-a-book practice runs on one sentence: AI never writes in your voice. It can do nearly everything else, and most of it well, but the voice belongs to a human every single time. That is not a compromise…
Artificial IntelligenceMost AI fear is misplaced, but not all of it, and pretending otherwise is how you lose people's trust. Some worries are correct: commodity content, nobody checking the machine, letting it write the voice, publishing without verifying. Name where the…
Artificial IntelligenceI'm behind on AI and it feels too late assumes the window closed. It did not. AI moves fast, but the skill that matters is not memorizing this month's tool, it is the judgment to use any tool well, and…
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