Why One Book Beats a Hundred Blog Posts for AI Search
A hundred blog posts feel like more than one book. To an answer engine, it is the reverse. A book is one signal it can verify. A hundred posts are noise it cannot attribute.
Category: Artificial Intelligence
Coverage of AI tools and their practical impact on writing, business, and technology. These articles examine what AI does well, where it falls short, and how professionals can use it effectively without surrendering the human judgment that makes work valuable.
Artificial IntelligenceHow AI Picks Who It Recommends
A third of my new business this year came because ChatGPT recommended me by name. The reason it picks some experts and ignores others is not luck. It is authority it can read.
Artificial IntelligenceThe Day Your Website Died: Optimizing for AI Search
The Day Your Website Died is the record of what happened when an AI engine started sending Richard Lowe paying clients before he had done anything deliberate
Artificial IntelligenceThe Death of Thinking: What Outsourcing Judgment Costs
What happens when you consistently outsource your thinking to AI? Documents that pattern, its causes, costs, and what gets lost before you notice.
Artificial IntelligenceThe Birth of the Augmented Human: What Goes Right When You Use AI Properly
The Death of Thinking mapped the problem. This book maps the other path, the practices that maintain cognitive capacity and what they build over time.
Artificial IntelligenceSay the Same Number Everywhere
An answer engine has to decide whether the you on your website and the you on your book jacket are the same person. It does that by looking for agreement, and every place your numbers, your title or your name…
Artificial IntelligenceWhy a Book Is the Strongest AEO Asset You Can Build
Answer engines have a problem. They have to decide who to name, and almost everything they can read about you was written by you. A book is the only thing you make that gets independently recorded by organizations with no…
Artificial IntelligenceThe AI That Lied, Colluded and Won: Inside Vending-Bench
Three frontier AI models ran competing vending machines for a simulated year with nobody watching. The winner built price cartels it knew were illegal, broke eleven truces, and paid customers $8.54 across six runs. What that says about handing an…
Artificial IntelligenceWho Is Counting the AI Slop?
LinkedIn added an option on July 30 letting members flag posts as AI slop, and removed its own AI writing tool the same day. It arrived alongside studies putting AI content on the platform anywhere between 41 and 81 per…
Artificial IntelligenceSuperintelligence for Everyone: What Zuckerberg’s Argument Misses About Books
Mark Zuckerberg argues in the Wall Street Journal that superintelligence should be widely distributed, and builds the case on a thought experiment about lawyers. The argument holds in a courtroom, where a judge must decide. It breaks on a bookshelf,…
Artificial IntelligenceMost of Your Website Traffic Was Never Human. I Checked.
Cloudflare found human traffic down at least 35 per cent across every major industry in under a year, and more than half of all internet traffic is now non-human. This week I filtered my own site properly and checked the…
Artificial IntelligenceWhat the Anthropic Settlement Means for Ghostwriters
Anthropic settled for $1.5 billion over pirated books. The court found the acquisition was the problem, not the training, and that distinction is the one that matters to anyone who writes as someone else. What it changes for the ghostwriting…