Tag: For Executives & Professionals

Executives and senior professionals approach a book differently: less hobby, more strategic asset. These posts speak directly to the C-suite and business leaders — on ghostwriting, authority, management, and using a book to advance a career or a company.

Time a ghostwritten book demands of you featured

The time a ghostwritten book actually demands of you

Hiring a ghostwriter does not eliminate your time commitment to the book. A serious project requires thirty to sixty hours of your time across four to eight months, and the hours are concentrated at specific moments that have to be protected on the calendar. Authors who underestimate this find…

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Will ai replace my work featured
Thought Leadership

Will AI replace my work? The honest answer depends on the structure of what you do

This entry is part 2 of 8 in the series AI for Doubters

The replacement worry is legitimate, and the marketing answers in both directions are useless. The “you will not be replaced, you will be enhanced” talking point is comforting and partly wrong. The “everything will be automated” panic is dramatic and also partly wrong. The honest answer is that AI…

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Ai for the non technical professional featured
Thought Leadership

AI for the professional who doesn’t really use computers

This entry is part 3 of 8 in the series AI for Doubters

If you got through the last twenty years without learning much technology beyond email and a smartphone, the framing of AI as a tech thing made for tech people is reasonable. The framing also happens to be wrong for this specific wave, because the interface is conversational. You type a sentence in…

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Time a ghostwritten book demands of you featured
Ghostwriting

The time a ghostwritten book actually demands of you

Hiring a ghostwriter does not eliminate your time commitment to the book. A serious project requires thirty to sixty hours of your time across four to eight months, and the hours are concentrated at specific moments that have to be protected on the calendar. Authors who underestimate this find…

Read More »