Table of Contents
The best book you’ll ever publish is the one that doesn’t sound like anyone else-and that’s exactly why it matters.
I wrote my first ghostwritten book when I was 17. It never saw the light of day, but it changed my life.
My grandfather had always been a man of few words-quiet, guarded. But one day, I asked the right question, and a flood of history came pouring out: his capture during World War II, the brutal Bataan Death March, and four years spent in a POW camp. I didn’t just hear the story-I wrote it down, word by word. That was when I first realized what a book can do-not just share information, but preserve moments. It can give voice to stories that would otherwise be lost to time.
That was when I understood: stories don’t just preserve legacies-they create them.
If you’re a business owner, an entrepreneur, or a coach, with years of wins, losses, pivots, and breakthroughs under your belt but no book to show for it, you might be feeling that gap too. It’s a feeling that something important is waiting to be shared.
Let’s close that gap.
Why Most Business Books Fail (And Yours Doesn’t Have To)
Most business books miss the mark because they forget the one thing that matters most-the reader. They share knowledge but fail to stir any emotion. They explain, but don’t connect.
The fatal flaw? Believing that information alone is enough.
Here’s the question I ask before writing every chapter:
What do you want the reader to feel when they finish this chapter?
If the answer is “nothing,” your book won’t make an impact.
What separates books that stick from those that fade away? It’s simple:
- A clear emotional journey
- A voice that sounds unmistakably like you
- Stories that make your expertise come to life
Once we tap into that emotional core, even a technical subject-like blockchain-can feel as engaging as a gripping novel.
How I Actually Get Books Done
You’ve probably been thinking about writing a book for years. Maybe you’ve even started, but without a clear structure, good intentions often fizzle out.
Here’s the method I’ve developed over years of writing:
I write 250 words every weekday. That’s it. No pressure. No panic. Just steady progress. And those words add up fast.
Here’s how the process looks:
- Interviews (1-4 weeks): Deep-dive Zoom sessions where I ask 50+ Socratic-style questions to pull the story from your mind.
- Writing (Monthly Sprints): I send drafts. You review them. We revise together, one chapter at a time.
- Delivery: A finished book that reads like you-only polished and refined.
Whether your book ends up being 30,000 words or 100,000, this process works. And yes, I write multiple books at once, using the same method.
You don’t need to block out an entire year of your life to write a book. What you need is a proven process-and someone who’ll carry it across the finish line.
What Clients Always Ask Me
You might be wondering the same things others have asked me:
Will the book sound like me? Absolutely. I write in your voice. Your style. With your stories.
What if I’ve already tried and failed? That’s okay. You have the raw material. I’ll provide the structure and momentum.
Do I need to bare my whole life? Not at all. We only include the stories that support your message. Your book can be impactful without being too personal.
What if I don’t have time? That’s exactly why you need a ghostwriter. You’ll spend a few hours upfront and provide feedback along the way, and I’ll handle the rest.
But… Why Write a Book at All?
Because it works.
Books distinguish you from the crowd. They open doors. They land you speaking gigs, investor meetings, board seats, and lasting credibility.
People Don’t Remember Data-They Remember You
Think about it for a second:
Do you remember the last statistic you read? Or the last story that made you feel something?
Exactly.
People don’t connect with data. They connect with struggle. With breakthroughs. With lessons learned the hard way.
If you want your message to endure, wrap it in a story. Your story.
From Unwritten to Unforgettable
Two stories always give me chills.
The first? My grandfather’s story. He never talked about his experiences until I asked. I wrote it down-and that story would’ve been lost forever if I hadn’t. That project set me on the path to becoming a writer.
The second? A client who could barely speak English. I wrote his book. The CEO of his company wrote the foreword. He landed speaking engagements, board positions, and $30 million in venture capital.
The book did that. And no one knows I wrote it.
That’s the power of being invisible.
Your Story Deserves the Page
You don’t need to be a writer. You just need a voice. And the willingness to let someone help you find it.
So let me ask you this:
What will it cost you-in reputation, reach, and opportunity-if you never get your story out?
And what might happen if you finally do?