Video Interviewing: 8 Power Steps to Making a Great Impression

Video Interviewing tips

Important video interviewing tipsIn this digital age where technology pervades every aspect of our lives, the traditional in-person interview is gradually giving way to the convenience and reach of video interviews. Whether you’re a job seeker prepping for your big opportunity or a ghostwriter interviewing a new client from across the globe, acing a video interview can be your passport to success.

Indeed, it’s important to remember that video interviewing extends beyond the traditional job search scenario. It finds relevance in various professional interactions, from freelance consultation to collaborative meetings. Consequently, becoming adept at video interviews can prove to be a valuable asset.

The aim of this guide is to provide you with practical video interviewing tips that will help you communicate effectively, present confidently, and ultimately win over your audience. The following sections will delve into various aspects of this digital communication form, offering valuable insights and strategies to make your next video interview a grand success.

Familiarize Yourself with the Tech Landscape 🖥️

For our first of several video interviewing tips, let’s tackle the technology aspect. As the saying goes, “practice makes perfect,” and this couldn’t be truer for video interviews. Familiarize yourself with common video conferencing platforms like Zoom, Microsoft Teams, or Google Meet. Understanding the basics, such as how to mute/unmute, turn the camera on/off, and share your screen, can save you from awkward glitches during the interview.

Given the centrality of technology in video interviewing, it’s also essential to test your equipment before the actual interview. Check your webcam and microphone to ensure they are working correctly. A minor technical snag can make the difference between a smooth interview and a disrupted one. Remember, good quality audio and video can significantly enhance the overall communication experience.

A stable and fast internet connection is another vital aspect of the technological setup. The last thing you want during an interview is a choppy internet connection that constantly lags or disconnects. Therefore, ensuring a robust, stable internet connection is critical. It might be beneficial to keep a backup internet source, like a hotspot from your mobile device, ready just in case.

Ace Your Virtual Presentation 🧑‍💼

Our next video interviewing tip is your presentation. The camera can be a tricky beast. Even if you’re used to facing it, a video interview requires a particular set of skills. First and foremost, consider your body language. Although only a part of you is visible, your body language communicates volumes. Maintain a good posture, sit straight, and avoid fidgeting or unnecessary movements.

Eye contact is another key factor in video interviews. Unlike an in-person interview, where you’d look at the interviewer directly, here, you need to look into the camera to maintain eye contact. It may feel odd initially, but with practice, it becomes more natural and significantly improves the connection you establish with the other person.

Lighting is another aspect of your presentation. Ensure that your face is well lit and easily visible. Natural light is ideal, but if that’s not possible, position a lamp or other light source in front of you. Avoid strong backlighting, as it can leave your face in shadows, making it hard for the interviewer to see you clearly.

Lastly, remember to dress professionally, just as you would for an in-person meeting. While it might be tempting to go for a business-on-top and pajamas-on-bottom approach, dressing professionally can boost your confidence and put you in the right mindset for the interview.

Choose the Right Environment 🏡

Another video interviewing tip revolves around choosing the right environment. Look for a quiet, distraction-free zone with a neutral background. You don’t want your interviewers to get distracted by busy backgrounds or noisy surroundings.

Remember that everything within your camera’s field of view can influence the interviewer’s impression of you. So, keep your space clean and uncluttered. Personal touches are fine, but they shouldn’t be too flashy or distracting.

Moreover, notify people in your household about your interview. Ask them to avoid making loud noises or interrupting you during this time. You want your interviewer’s focus to be solely on you, not on the unexpected sounds or intrusions.

Finally, remember to keep your necessary materials at hand. These may include your resume, the job description, a notepad and pen, or any other relevant documents. Having everything ready and nearby can save you from fumbling during the interview and shows that you are organized and prepared.

The right environment isn’t just about the physical space. It’s also about creating a professional atmosphere that enables you to present your best self to the interviewer. With these tips in hand, you’re now ready to set the stage for a successful video interview.

Preparation is Key to Success 📚

Regardless of the medium, the cardinal rule for any interview remains the same – preparation is key. For video interviews, this involves a couple of distinct elements. This s one of our more important video interviewing tips.

First, prepare answers to common interview questions. These might include queries about your strengths and weaknesses, your accomplishments, or why you are a good fit for the role. Practice articulating these responses aloud. It helps to structure your answers using a strategy like the STAR method (Situation, Task, Action, Result), which can help you deliver concise and impactful responses.

Moreover, take time to understand the company, its culture, and the role you’re interviewing for. Go through the company website, browse recent news about it, understand its products or services, and align your responses to the company’s needs and culture. Tailoring your answers to the role can demonstrate your interest and understanding of the business, giving you an edge over other candidates.

Additionally, prepare questions to ask the interviewer. They could be about the company culture, team dynamics, or specific details about the role. This not only reflects your keen interest in the role but also gives you a clearer idea of what to expect if you are selected.

Second, rehearse using the technology. If you’re not used to video interviews, it might be worthwhile to conduct mock interviews with a friend or family member. You could even record yourself to identify areas where you need to improve. The more comfortable you are with the format, the better you’ll perform during the actual interview.

Mastering the Interview Day ⏱️

Now that you’re all prepared and rehearsed, let’s discuss the interview day. On the big day, log into the video conferencing platform a few minutes before the scheduled time. This helps you make sure that everything is working correctly and leaves you enough time to calm your nerves before the interview starts.

When the interview begins, remember to listen carefully to the interviewer’s questions before responding. Avoid interrupting the interviewer and take a moment to collect your thoughts before answering. Remember, it’s perfectly fine to ask for a moment to think or to request the interviewer to repeat or clarify a question.

During the interview, keep a balance between being professional and being yourself. Authenticity can often be the deciding factor in an interview. The interviewer isn’t just assessing your professional competencies but also trying to gauge if your personality and values align with the company culture.

Last, after the interview, don’t forget to follow up with a thank-you email. Express your gratitude for the opportunity, briefly reiterate your interest in the role, and highlight how you believe you could add value to the team or the project. This courteous gesture can leave a lasting positive impression.

The Power of Recording: Host’s Guide to Video Interviews

Video interviews are rapidly becoming a mainstay in our digitally-fueled world. As a host or employer, recording these virtual conversations can yield some significant benefits. But why is it essential, and what should you keep in mind? Let’s delve into the heart of the matter.

First and foremost, recording video interviews is a powerful tool for decision making. It allows you to review the interview after the fact, scrutinizing details that might have slipped your attention in real-time. You can focus on non-verbal cues, their level of comfort with the technology, or the nuances in their responses, giving you a deeper understanding of the candidate.

Moreover, recording interviews also facilitates a fair and unbiased evaluation process. Multiple members of your team can review the interview, ensuring that the final decision isn’t colored by a single perspective. This collaborative approach can lead to better, more informed hiring decisions.

In addition, having a recorded version of the interview can be handy for training and improvement purposes. These recordings can serve as useful resources for future candidates, showing them what to expect during the interview process. They can also help your hiring team refine their interview techniques and questions, continually improving the process.

Before you hit the record button, though, it’s crucial to ensure your chosen platform allows this feature. Zoom, for instance, is well-known for its recording function. Also, always remember to respect privacy concerns. Let your interviewee know ahead of time that you will be recording the interview (Zoom can do this automatically so you don’t need to think about it.) This is legally required in many states. Transparency is key!

Recording video interviews can be an invaluable tool for hosts, enhancing the decision-making process, promoting fairness, and facilitating continuous improvement. Embrace the power of recording, but do so with respect and transparency.

More Tips to Master Video Interviewing

Stepping into the digital interview arena requires more than just a stable internet connection and a functioning webcam. It also requires savvy, adaptability, and a good understanding of what the medium requires. Here are seven more tips to help you master your video interviewing game:

  1. Master your technology: Get familiar with all the features of the software you’re using. Understand how to share your screen, mute or unmute participants, and handle any technical glitches that may arise.
  2. Control your environment: Keep your background clean, uncluttered, and professional. Make sure you’re in a quiet location to prevent unexpected interruptions.
  3. Maintain eye contact: Though you’re not physically in the same room, eye contact is still vital. Look into your webcam when you speak, not the screen, to simulate direct eye contact.
  4. Use good lighting: Make sure your face is well-lit and easily seen. Natural light is the best, but if it’s not available, ensure you have a good quality artificial light source.
  5. Stay engaged: Show you’re interested and active. Nod your head, smile when appropriate, and use hand gestures moderately to communicate your understanding and engagement.
  6. Prepare beforehand: Have a copy of the interviewee’s resume or portfolio on hand, and familiarize yourself with their background and experience before the interview.
  7. Close gracefully: End the interview on a positive note. Thank the interviewee for their time, inform them of the next steps, and give them an opportunity to ask any lingering questions.

Video interviewing is a skill, and like any other skill, it can be honed and improved. These tips, along with the practice, will go a long way in making your video interviewing experience smoother and more productive. Happy interviewing!

The Ghostwriter’s Angle 👻🖋️

Ghostwriters, although operating behind the scenes, need to master the art of video interviewing as much as anyone else. For ghostwriters, video interviews can be an essential tool for understanding their client’s voice, personality, and story.

Ghostwriters face a unique set of challenges. They have to capture someone else’s voice and thoughts while maintaining their unique writing style. This can be daunting, but video interviewing can be a valuable asset in this process. Video interviews provide an opportunity for ghostwriters to interact closely with their clients, understand their tone, expressions, and passion, which can then be mirrored in their writing.

Moreover, for ghostwriters, video interviews can help build rapport with the client. As they usually work remotely, creating a strong connection with their clients is essential. Video interviews offer a platform to establish this connection, which can, in turn, lead to better work collaboration and understanding.

In essence, whether you’re interviewing a celebrity for their autobiography, gathering information from an entrepreneur for their blog, or interacting with a client for any other project, video interviewing skills can significantly enhance your ghostwriting journey.


Video interviewing is a skill that’s becoming increasingly relevant in today’s digitally connected world. While it might seem daunting at first, remember that it’s all about communication. With the right preparation, technical setup, presentation, and mindset, you can master the art of video interviewing.

Whether you’re a job seeker or a ghostwriter, these video interviewing tips can serve as your comprehensive guide to navigating the digital interviewing landscape. As with any skill, the more you practice, the better you’ll become. So, embrace the technology, prepare well, present confidently, and you’ll be well on your way to acing your next video interview.

I hope these video interviewing tips have helped. Good luck! 🍀 And here’s to nailing your next video interview! 🥂

Takeaways: Video interviewing is no longer a trend, but a standard practice in our digital era. As such, mastering it becomes crucial, whether for job seekers, freelancers, or even ghostwriters. With the right approach in technology familiarity, presentation skills, environment setup, thorough preparation, interview day tactics, and understanding of challenges unique to professions like ghostwriting, anyone can ace their next video interview. It’s all about proper communication and the ability to present oneself confidently, authentically, and professionally in a virtual setup. So, harness these tips and ace your next video interview!

Richard Lowe

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